Main Street Waterloo

Main Street Waterloo

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Main Street Waterloo is dedicated to maintaining and enhancing the vitality of our downtown center.

We do this through historic preservation, economic development, and community engagement utilizing the Main Street America Four-Point Approach.

10/02/2026

Band applications are officially OPEN for the 2027 Friday Loo Summer Concert Series! ☀️🎸

We’re looking for high-energy performers ready to bring great live music and keep the crowd entertained on Friday nights, right in the heart of downtown Waterloo.

Think your band would be a great fit? Apply using the link below! 👇

🔗 https://form.jotform.com/262658573105158

10/01/2026

Spend the weekend in Downtown Waterloo! ✨

Grab a bite, do a little shopping, enjoy a drink, explore local events, or simply take a stroll through downtown. There’s always something happening and plenty of reasons to make a day, or a whole weekend, of it!

📍 See what’s happening: mainstreetwaterloo.org/calendar

Photos from Main Street Waterloo's post 10/01/2026

If you’ve been around our events this year, chances are you’ve seen bands performing, speakers taking the mic, and plenty of memories being made on stage! 🎶🎤

A huge thank you to Hawkeye Community College Regional Transportation Training Center for providing the stages for Friday Loo and the Mayor’s Fun Run this year!

Partnerships like this help make our community events possible, and we’re so grateful to have Hawkeye Community College supporting the events that bring people together. Thank you for being such a wonderful community partner! 💙

09/30/2026

Congratulations to our September gift card giveaway winner! 🌿

This month’s giveaway takes us to one of those downtown businesses that brings all the vibes, Grow Room. From the welcoming atmosphere to the beautiful plants throughout the space, it’s an experience all its own.

Thank you to Grow Room for everything you’ve brought to Downtown Waterloo. If you haven’t stopped in yet, be sure to check them out!

Our monthly gift card giveaway is part of Main Street Waterloo’s 30th Anniversary celebration and is brought to you by Community Bank & Trust.

09/26/2026

We’re getting closer to an unforgettable evening on the 4th Street Bridge, and we’re excited to serve our signature cocktails with help from our amazing bartenders!

Featuring spirits from Revelton Distilling Co., guests can sip on three cocktails created especially for the evening:

☕ The Savvy presented by The Savvy Bean : Revelton Vodka, Revelton Wh***ey Cream & Savvy Bean Cold Brew Concentrate

🫐 512 Mulberry: Revelton Mulberry Gin, Sprite & mixed berry garnish

✨ The Lustre presented by Lustre Event Venue: Revelton Vodka, triple sec, lemon juice, simple syrup & a sugar sparkle rim

Great cocktails, a locally inspired dinner, live music, and an evening overlooking Downtown Waterloo. Dinner Across the Bridge is almost here!

We can’t wait to raise a glass with you on October 3. 🥂

09/24/2026

There’s something for everyone at the Waterloo Public Library! Whether you’re looking for your next great read, a place to connect, or opportunities to learn something new, the library offers resources, programs, and spaces for all ages.

And did you know the library even has a built-in bookstore? 👀📖 Discover this and so much more in this month’s edition of Downtown Connections!

Snag your library card, see the calendar of activities, or find some new amenities you might not know you needed at www.waterloopubliclibrary.org.

Photos from Experience Waterloo's post 09/24/2026

Iowa Oktoberfest is taking over Downtown Waterloo this weekend! Grab your friends and come celebrate downtown! 🍺 🥨

09/23/2026

🍂 Downtown is coming in swinging with fall!

Anton’s Garden is bringing Iowa Oktoberfest, downtown businesses are breaking out the fall gifts and decor, and pumpkin-flavored treats have officially entered the block. 🎃🍁

Come kick off the first weekend of fall with us and Spend the Weekend in Downtown Waterloo! 🧡

Check out everything happening downtown: mainstreetwaterloo.org/calendar

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Address


512 Mulberry Street
Waterloo, IA
50703

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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