Conceptual Geniuses

Conceptual Geniuses

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Since its inception in 1993, Conceptual Geniuses has proven itself as a design firm committed to innovative solutions and creative excellence.

CG is a full-service creative consultancy and integrated marketing communications firm driven by progressive thinking, guided by thoughtful strategy, fueled by, well, conceptual geniuses. A certified MDOT/MBE for more than 10 years, CG supports our clients’ goals to inform, educate, influence, and produce results. Together, our team has more than 60 years of experience in graphic design, strategic

21 outstanding uses of colour in branding 10/12/2017

The importance of color theory and its lasting impact on a brand, from Creative Bloq.

21 outstanding uses of colour in branding Successfully 'owning' a colour is a big deal. Here's how a succession of top brands have staked their claim.

AOL Instant Messenger to Shut Down in December 10/06/2017

Of course none of us have used AIM in over a decade, but we're still said to see it go.

AOL Instant Messenger to Shut Down in December Though the chat service was superseded in recent years, it was remembered fondly by some users as the scene of many adolescent and young-adult memories.

09/27/2017

Have you missed us?! Our clients have kept us super busy lately and we've been trying to enjoy the last bit of this weather!

08/09/2017

This is so brilliant, from a branding perspective, and hilarious for Delta to do this.

Mobile uploads 08/07/2017

It's Monday, but we are throwing it back like it's Thursday. Reminiscing about the time the team went to Philly.

We spent the day on a team retreat in Philadelphia. Got a little creative R&R as well as inspiration while there.

THE GAP by Ira Glass 08/07/2017

A little for you!

THE GAP by Ira Glass I think it was in the time of spring 2012, when I came across David Shiyang Liu's lovely piece of work about Ira Glass. It was the most inspiring and motivating…

Photos 07/31/2017

A little encouragement this Monday morning!

Photos 07/24/2017

This neighborhood has HAD IT with Comic Sans! Happy Monday!

07/20/2017

Wow, has it been 60 years!?

The NYCTA Graphic Standards Manual HD 06/06/2017

Ever been lost in the NYC Subway and confused about which way to go? Well, imagine how it used to be back in the day. Signs didn’t help you find your way and it was one big confusing mess. But in 1970, the Standards Manual changed everything. The iconic visual identity of the NYC subway that you see today derived from this design bible. https://vimeo.com/105983783

The NYCTA Graphic Standards Manual HD The 1970 NYC Transit Authority Graphics Standards Manual, by Unimark's Massimo Vignelli and Bob Noorda, reissued as a full-size book. Thank you to all our…

We Studied Brands Around The World. What Consumers Want Isn’t What You Think 05/31/2017

It seems audiences have stopped engaging with advertising. What should you do? How do you appeal to them?

We Studied Brands Around The World. What Consumers Want Isn’t What You Think We asked more than 5,000 people to tell us about the brands they sought out, then we analyzed what those brands did. The results were surprisingly consistent.

Here's How Facebook Knows Who You Meet In Real Life 05/22/2017

There are times when a friend request may seem like too much of a coincidence. But with Facebook, we known none of these connections are coincidences, of course. So how does it happen?

Here's How Facebook Knows Who You Meet In Real Life It may seem like Mark Zuckerburg is personally tracking your every move — but there's another explanation for those creepy friend requests you're getting

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