The Seaside Style

The Seaside Style

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Welcome to The Seaside Style, the official lifestyle brand for the town of SEASIDE®. The SEASIDE Style® encompasses the entire lifestyle of our town.

Our collection includes the original and timeless “New Town… Old Ways” tee shirt. Created in 1984 by Seaside cofounder Daryl Davis, the simple white tee spawned a whole ensemble of Seaside logo items. The SEASIDE Style® offers the traditional Seaside gear in white and navy, as well as seasonal colors, and is available in adult and children’s sizes. The SEASIDE Style® includes cotton tees and sweats, along with fashionable linen shirts, pants and skirts that are perfect attire for a beach wedding or dinner at Bud & Alley’s. In addition, you can find swim wear, beach towels, baseball caps, visors, drink koozies, and flip flops for those lazy days at the beach. Recently merged with Pizitz Home & Cottage, the assortment of products includes the new Seaside Home Collection. This new addition to the curated collection includes Lee Industries slipcovered furniture, Design Workshop shelving and tables, Kingsley Bate outdoor, coffee table books, candles, rugs, placemats, napkins and other essentials for living at the beach. Whether your needs are for a quick souvenir of your memories of Seaside, or gifts for the folks back home, or furnishings for your dream house, The SEASIDE Style® collection has something for everyone.

Photos from The Seaside Style's post 10/04/2026

We love it when you share your SEASIDE® style with us! 🤍 Tag The SEASIDE Style® in your photos for a chance to be featured!

Photos from The Seaside Style's post 10/02/2026

FRIDAY DROP: The SEASIDE® Golf Collection. ⛳️

A little SEASIDE® for your next tee time. Meet the Bud the Dachshund Golf Tee, two new golf hats, and a golf-themed SEASIDE® Tervis. Designed with classic golf-inspired details for your next round and beyond.

Shop here: https://theseasidestyle.com/collections/seaside-golf-collection

Photos from The Seaside Style's post 10/01/2026

October 1st Mood. 🎃

The Halloweener Derby and Costume Contest is just around the corner, and we’re getting ready for the big day. Any guesses what he’ll be this year?

See you October 24th! TheSeasideStyle

Photos from The Seaside Style's post 09/30/2026

Behind the scenes with . 🎬

Meet some of the people and see spots you don’t often see! From buying and customer service to warehouse receiving, accounting, and operations, our behind-the-scenes team plays a big role in everything we do. They choose the pieces you love, count and organize every shipment that arrives (imagine how many SEASIDE® tees pass through their hands in a year!), and keep the numbers and details in order so our stores run smoothly.

From new arrivals to your longtime favorites, they help bring every piece to SEASIDE® and get it ready for you to shop. We’re so grateful for all they do!

Photos from The Seaside Style's post 09/25/2026

FRIDAY DROP: Fall styles for him and her have arrived. 🤍

For her, the 1981 Eyelash Cardigan. It's a classic cardigan in a soft, textured knit, finished with SEASIDE® details and a nod to 1981, the year @‌seasidefl began.

Shop here: https://theseasidestyle.com/collections/fall-seaside%C2%AE-styles-for-him-and-her

Photos from The Seaside Style's post 09/25/2026

FRIDAY DROP: Fall styles for him and her have arrived. 🤍

For him, three new @‌onwardreserve polos feature some of our favorite SEASIDE® icons: the Coleman Pavilion, , and a custom toile print full of the places and moments you love about @‌seasidefl.

Shop here: https://theseasidestyle.com/collections/fall-seaside%C2%AE-styles-for-him-and-her

Photos from The Seaside Style's post 09/24/2026

Your everyday lineup, ready for whatever’s on the schedule. Shop performance styles and favorites from The Seaside Style® SPORT.

Photos from The Seaside Style's post 09/23/2026

We’re counting down to the Halloweener Derby & Costume Contest! Join us October 24th for our favorite Fall tradition. 🐾

The Halloween Costume Contest begins at 9:00 AM, with the Halloweener Derby to follow. Exclusive event merchandise Will also be available for purchase.

Photos from The Seaside Style's post 09/22/2026

The first day of Fall in SEASIDE® has us ready for cooler days and our favorite SEASIDE® layers. 🤍

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121 Central Square
Santa Rosa Beach, FL
32459

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 7pm
Sunday 10am - 7pm

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