The Fly Shop

The Fly Shop

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The Fly Shop has been America's fly fishing outfitter since 1978. The Fly Shop is Northern California's fly fishing headquarters! For 40 years!

Starting as a small fly shop and later adding guided fly fishing, private waters, fly fishing travel, fly fishing camps for kids, and schools. We provide the best products, guided fly fishing experiences and angling travel destinations in fly fishing.

Photos from The Fly Shop's post 08/04/2026

The opener this year has been as good as any year in the past. Tons of nice fish are coming to the net! We have openings available through the next week, give us a call at the shop or hit the link in bio to book a trip.

TFS Guide Brian Flint Brian Flint put his client on some great fish 🙌

Photos from The Fly Shop's post 08/02/2026

TFS Guide Travis Ortiz Travis Ortiz had a great day on the Lower Sac upper river opener yesterday! Travis said it was “the best it’s been in years.”

Give us a call at the shop or hit the link in bio to book a day on the water this week to fish the upper section! 🙌🏼

Photos from The Fly Shop's post 07/28/2026

We are excited that the upper section of the Lower Sac will open up on Saturday! The closure is to protect the endangered Winter Run Chinooks, and this year we have a bumper crop! This is good news, but the great news is there are a TON of big ‘bows behind them eating eggs while they are digging their redds. These fish haven’t been fished over for months, it will be wild!

The evenings have been super as well. We have openings in the first week of August, give us a call or hit the link in bio to book a day on the water.

Photos from The Fly Shop's post 07/27/2026

Our Advanced FishCamp attendees capped their week off with a float on the Lower Sacramento River. These kids learn so much in camp - they are all sticks! Fishing was good and they roped a bunch of Lower Sac hogs!  Not to mention the epic water battles!

A huge thanks to our guides and counselors for mentoring the next generation of fly anglers and river stewards.

 

Russ Kegler Greg Kennedy GiveMeSomeFin Fly Fishing Guide Service Gary Whitmire Brian Flint Todd Carnes

Photos from The Fly Shop's post 07/17/2026

Our new Vintage Fly Shirt. Designed with a vintage look for days spent on the water. Available now.

🎣Paige Cibart

Photos from The Fly Shop's post 06/29/2026

Join The Fly Shop Guide Paul Lenos at Bay Flats Lodge in 2027 for a week of sight fishing, great company, and some of the best redfish action on the Gulf Coast.

Bay Flats Lodge in Seadrift, Texas, offers anglers the opportunity to sight-fish for redfish in shallow water with experienced local guides who specialize in helping both seasoned saltwater anglers and first-timers find success. This fishery is productive, the learning curve is approachable, and every day presents opportunities for memorable visual eats and hard-fighting fish.

📍 Bay Flats Lodge | Seadrift, TX
📅 March 21-26, 2027
💰 $3,553 per angler

For reservations or additional information, contact Erik Argotti at (800) 669-3474 or [email protected].

Link in bio to learn more.

Photos from The Fly Shop's post 06/24/2026

The Lower Sac was kicking out some great fish this week! les ♡

Photos from The Fly Shop's post 05/23/2026

We have a last minute opening for 2 rods at Lava Creek Lodge the week of June 22 - 29, 2026. This is an incredible week with dime bright kings pouring into the system!

Space in this week virtually never comes open as the same guests return annually, so it is a remarkable opportunity to experience one of the last great fly rod king fisheries in Alaska. The opening is for one year (2026) only, as the guests who have been coming in this week for years will keep their spots for 2027. The home river is fished equally well with either double-handed or single-handed rods.

Please let us know if you or someone you know would be interested in jumping on this opportunity to experience some of the best king fishing of the year at Lava Creek!

$9,950 per person/week, includes flights between Anchorage and the lodge



05/13/2026

Ross x Coors Light Cimarron LT are in stock! Limited availability in 5/6wt and 7/8wt.

When the mountains turn blue, it’s on. Inspired by the iconic Coors Light can, the Ross x Coors Light Cimarron LT features color-changing mountain graphics that react to temperature. Finished with Ross’s industry-first and patent pending ThermoChromic technology, the mountains turn blue below 70°F, signaling safer conditions for trout, and fades clear as temperatures rise. Because knowing when not to fish matters too.



05/12/2026

The 2026 catalog has landed! From premium gear and proven flies to bucket-list destinations around the globe, The Fly Shop’s latest guide is packed with everything you need to plan your next season on the water.

Link in bio to read now.

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4140 Churn Creek Road
Redding, CA
96002

Opening Hours

Monday 7:30am - 7pm
Tuesday 7:30am - 7pm
Wednesday 7:30am - 7pm
Thursday 7:30am - 7pm
Friday 7:30am - 9pm
Saturday 7:30am - 7pm
Sunday 7:30am - 6pm