Aider Goods

At Aider, we’ve transformed the way women snack, by offering a delicious guilt-free experience.

Founded by a busy mom who knows the struggle of meeting protein goals amidst a demanding lifestyle, our high-protein ice cream is the perfect solution.

08/10/2025

Aider is headed to Newtopia Now this month! ✨

When I was first asked if I’d be attending, I wasn’t sure. Between the uphill battle of nailing down a manufacturer, not knowing if we’d even have samples ready in time, and being in the thick of raising funds — it felt like a long shot.

But I was determined to make it happen.

There have been moments when it all felt impossible, but here we are — scrappy, resilient, and showing up anyway.

I’ve been to plenty of trade shows in the Design world, but this will be my first in the CPG space. I’m so excited (and a little nervous) to dive in, meet others who are building incredible brands, and keep learning everything I can about this wild and wonderful industry.