Sharp Seating Company

Sharp Seating Company

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Sharp Seating is the Official Seating Company for the Tournament of Roses Parade 🌹✨
www.sharpseating.com

As the Official Grandstand Seating Company for the Tournament of Roses® Rose Parade*, we build all of our own grandstands. The seats are sold at face value - we are not a ticket broker.

06/03/2026

Sharp Seating is proud to celebrate pride this month and every month!! 🏳️‍🌈🌹✨

05/10/2026

Still need a last minute gift? 🤭
Spend New Year’s with Mom at the 2027 Rose Parade! 🌹✨

05/06/2026

To celebrate AAPI Heritage Month, here’s a throwback to 2017 Rose Parade float titled “Teammates in Life.” 🌊🌹
The float depicted a Polynesian canoe propelled by 24 organ, eye, and tissue transplant recipients.
Together they rowed down Colorado Blvd. with unified strength! 💪🏻✨

04/29/2026

It’s already Wednesday! 💃🏼
The weeks are flying by lately! Don’t forget to snag your tickets for the 2027 Rose Parade and Its Events EARLY! Visit our website to book, link in bio🌹✨

04/21/2026

Here’s a sneak peek at .rosefloat for the 2027 Rose Parade!! The “Garden of Hope” is thriving and reflects community beautifully! 🌹✨

04/15/2026

Happy Jackie Robinson Day! ⚾️🏟️
Jackie has an incredible legacy and we are proud to have had him honored posthumously as a Rose Parade Grand Marshal in 1999! 🌹✨

Graphic credits to Rose Bowl Legacy Foundation

04/09/2026

Happy Spring! 🌹🌸🐝
Spring is for cleaning out and planning ahead, and it’s not too early to plan for the 2027 Rose Parade and Its Events!! 🥁🐴✨
Visit our website for tickets! 🎟️ 🤭

Photos from Rose Parade's post 04/04/2026
04/01/2026

Announcing Rose Parade Weather Modification Research Initiative (RP-WMRI)
In response to the rain during the 2026 Rose Parade, the Tournament of Roses has initiated exploratory discussions with atmospheric experts to evaluate weather modification through cloud seeding, alongside emerging concepts in atmokinesis, as part of a broader effort to mitigate rain during the Rose Parade.
Research is in the early stages, with 2027 identified as a potential timeline for implementation.
“As we look to the future, we are always exploring thoughtful, innovative approaches that enhance the experience for our participants and guests while honoring the traditions that make this event so special,” said David Eads, CEO of the Tournament of Roses.
The initiative, formally titled the Rose Parade Weather Modification Research Initiative (RP-WMRI), brings together a multidisciplinary group of atmospheric scientists, researchers and industry advisors to assess both established and emerging technologies.

“Cloud seeding has been studied and utilized in various regions for decades, and we’re now seeing increased interest in how it can be applied in highly targeted, event-specific environments,” said Dr. April F. Ools, a leading researcher in atmospheric innovation.

Tournament officials emphasized that all efforts remain in the research phase and are subject to further study, evaluation and regulatory review.

Photos from Sharp Seating Company's post 03/29/2026

What an incredible history of successful and accomplished women! ❤️🌹✨

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Address


1737 E Colorado Boulevard (In The Back)
Pasadena, CA
91106

Opening Hours

Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm