G. Fried Flooring & Design

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When the vision calls for something specific… custom is the only way to do it ✨ This ultra custom area rug, created in partnership with @cpbdesigns_studio for a beautiful home in West Orange, NJ, was designed to fit the space with precision from every angle. Using this stunning field carpet by @rebelcarpets , we fabricated a fully custom rug with a bold contrasting border that gives the entire room structure, depth, and just the right amount of drama against the piano and dark architectural details 🖤

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Honored to continue to be a cozy part of @the.cozy.colonial home🤍 DeAnna came to us with a vision for an area rug that felt timeless, textured, and tailored to the room… and together, we brought it to life using this beautiful @prestigemills quality ✨ The woven geometric pattern adds the perfect amount of dimension while still letting the space breathe—soft, classic, and designed to feel like it was always meant to be here.

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*immediately checks vacuum be**er bar settings* 🥵 There are a lot of opinions out there about what vacuum is “best” for carpets and area rugs… and honestly? A lot of it is just noise. Matt’s here to clear it up 👇 Because the wrong vacuum doesn’t just miss dirt—it can actually wear down your carpet over time. From suction vs. be**er bars to what actually works on custom area rugs… he’s breaking down what matters (and what doesn’t).

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Comment below if you want to hear Matt’s best British accent 👇🏼🇬🇧 Let’s just say… the carpet knowledge is solid. The accent? Still up for debate 😅 Stay tuned for the full rapid fire series with Matt coming soon 👀

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Not everything should come from a stock room. At G. Fried, we take what you’re actually envisioning—and bring it to life entirely in-house. From shape and size to color, pattern, and finish, every detail is crafted with intention. No settling. No “closest option.” No trying to make something work that never really did. This is where ideas become something real. Something personal. Something made for your space. Because when it’s done right, it’s not just an area rug— it’s a piece that was always meant to be there.

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This is how a stair runner is supposed to look. Clean lines, perfect turns, and a pattern that flows seamlessly from top to bottom-no breaks, no distractions. The kind of detail you don’t always notice at first... but you feel it. Installed using @prestigemills and designed by @happyhivedesign in Ridgewood, NJ-where every step was thought through.

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Roy seems to have the right idea 🤣

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A Pac-Man video game, but it’s just Matt From G. Fried walking around the store… Who can guess how many minutes it actually took to walk the full store?

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From an idea to a full-blown collaboration — DeAnna from @the.cozy.colonial shared her vision, and we brought it to life.

https://www.instagram.com/reel/DYcGHbuBvvG/?igsh=MXhza2o5NGR0bGtnOA==

The rugs won’t stop hitting Matt until you follow @gfriedflooring on TikTok & IG🥺