Bader Rutter

Last night, our work took center stage at the Association of National Advertisers (ANA) Business Marketing NYC Global ACE awards – a celebration of the best-of-the-best in B2B creative from across the globe. 🌎

We’re thrilled to share that our Zoetis, McCain Foodservice North America, United Egg Producers Certified, Tetra Pak U.S. & Canada, and Courage Plus work were recognized with the following wins:

🥇 Gold winner - Integrated Marketing Campaigns, Zoetis “Born of the Bond Docuseries”
🥇 Gold winner - Influencer Campaign, McCain Foods “The World’s Crispiest Bouquet”
🥇 Gold Winner - Social Media Campaigns, McCain Foods “The World’s Crispiest Fry Bouquet”
🥇 Gold Winner - Emotion in Action, Courage+ “More Than Courage”
🥇 Gold Winner - Direct Mail, United Egg Producers “The Unscrambled Egg”
🥈 Silver Winner - Integrated Marketing Campaigns, United Egg Producers “The Unscrambled Egg”
🥈 Silver Winner - Events/Trade Show Marketing, Zoetis
🥈 Silver Winner - Social Media Campaigns, Tetra Pak “A Golden Opportunity”

A huge congratulations to our incredibly talented teams – both agency and client side – who bring bold ideas to life and continue to raise the bar in B2B marketing.

🎉 We were proud to be there in full force last Thursday night to celebrate our former CEO, Greg Nickerson, as he received the Little Learners' Biggest Advocate Award at the Betty Brinn Children's Museum's .​

Greg’s dedication to the museum — as a longtime supporter and former board member — has helped expand its reach and impact for thousands of children and families across Milwaukee. His passion for learning, community and service continues to inspire us all.​

Congratulations, Greg, on this well-deserved recognition – we loved celebrating this honor with you! 👏​

B2B. B2C. Why are we still debating?​

In his latest interview with The Drum, our CEO David Jordan shares why it’s time to move past the old labels and start focusing on what really matters: marketing that moves people and drives business.​
​

From the Association of National Advertisers (ANA) Masters of B2B Marketing stage in Florida to award stages in NYC, David is carrying a clear message — brand isn’t a department, it’s a business driver.​

🔗 Read the full interview. https://ow.ly/XWMu50W5cx3 ​

📸 Swipe to see a true industry icon in action!​
​
We’re thrilled to celebrate Lori Hallowell, named to the 2025 Class of PR News Top Women in PR 🏆

Proud to share that Lori Hallowell is an honoree in the 2025 Class of PR News Top Women in PR 🏆​

This honor recognizes women who don’t just lead campaigns – they push the industry forward. Since starting at BR, Lori was a born leader and a fearless PR practitioner. Never one to stay in one place – she has evolved our PR practice for decades, and we wouldn't be the public relations powerhouse we are without Lori's unwavering devotion. Safe to say, we think this recognition is beyond deserved.​

🐾 11 of 167 BR pets are named after a food or beverage. What’s your fave name?

Have you voted yet? 🗳️ There's still time to make Prairie Fresh's Influencing the Influencers campaign the Audience Honor, Best Micro-Influencer Strategy in the Shorty Awards!

Check out the full case study, influencer Reels and (most importantly) vote! ⤵️

https://shortyawards.com/17th/influencing-the-influencers

Join us in congratulating Lori Hallowell on being named one of PR News' Top Women in PR! 👏👏👏​

If you know Lori, you know her impeccable talent, consistent kindness, and thoughtful leadership have made her a guiding force not just for Bader Rutter, but also our clients and the industry at large. She’s an undeniable PR powerhouse. ​

Now, she's being recognized among the most influential women paving the way for others in our industry. And rightfully so. 🌟​

She’ll be honored on June 5 at the Top Women Awards Luncheon in NYC, and we couldn’t be prouder. Let's hear it for Lori! 💬👇​



https://www.prnewsonline.com/go/top-women-in-pr-2025/

Your pet just got hired at your company. What’s their job title and why? 🐶💼​

We ask because we get it — they’re so much more than pets. So, when it comes to the pet care space, we start with that deeper understanding of what our animals mean to us, what it’s like caring for them, and what we would love to see the industry to bring to the table… Well, the bowl at least.

Pets aren’t just part of the family — they’re part of our culture.​

What’s your pet’s best Facebook profile photo?​