Eote

Businesses are very effective at evangelism, spreading their own messages and making their own disciples. AI and automation has made business even better at acquiring new disciples. There is so much churches can learn from tools used in the marketplace.

Why I Started Eote.net Back in 2013 I met a young seminary student, Jacob at the church we served at in California. During our time in ministry together, we would often talk about our frustrations with the traditional ch…

Congratulations! You have your Google Analytics, tags, and search console set up and now you've been approved for the Google Ad Grant! With the right strategy, you can make the most of this opportunity to reach your target audience and achieve your marketing goals. Before launching a new campaign, it's important to have a solid content strategy in place. This includes having a well-optimized website, engaging blog posts, sermons, social media content, and an active community....

Navigating Google Ads Grants For Non-profits (Part 3): Creating a New Campaign for Your Ministry Congratulations! You have your Google Analytics, tags, and search console set up and now you’ve been approved for the Google Ad Grant! With the right strategy, you can make the most of this o…

Important tips to follow before using your Google Ad Grant

Navigating Google Ads Grants For Non-profits (Part 2): Before Applying Before applying for the Google Ads Grant for non-profits, it’s essential to have a few things in place. This will not only make your application process smoother but also help you run effecti…

I've been researching Google Ads grants to assist new church plants in receiving the grant. However, I have mixed feelings about the program which gives me reason to be cautious about applying for the grant too quickly before a church or organization establishes a strong digital presence. Google Ads grants can be a great way for new church plants to receive funding for their advertising efforts....

Navigating Google Ads Grants (Part 1): My Initial Thoughts I’ve been researching Google Ads grants to assist new church plants in receiving the grant. However, I have mixed feelings about the program which gives me reason to be cautious about applyin…

As a consultant, I often advise clients to prioritize organic growth through unpaid means as their long-term goal. While paid advertising on platforms such as Google and Facebook can be effective in driving short-term growth, it's important to not become dependent on these methods. To achieve true organic growth, focus on building a strong online presence through search engine optimization (SEO) by regularly blogging on relevant topics that are closely aligned with your ministry's mission....

What paid advertising is good for and what it is not. As a consultant, I often advise clients to prioritize organic growth through unpaid means as their long-term goal. While paid advertising on platforms such as Google and Facebook can be effective i…

As a leader of a church or ministry organization, using digital marketing can be a powerful tool to reach and engage with potential members. However, before spending money on digital ads, it is important to set up tracking tools such as Google Analytics and Google Tag Manager to track relevant conversion events, such as website traffic, pageviews, phone calls, memberships, event registrations, and online giving....

What AI-driven digital marketing can and cannot do for your church. As a leader of a church or ministry organization, using digital marketing can be a powerful tool to reach and engage with potential members. However, before spending money on digital ads, it is imp…

Google has an enormous amount of data on you and me, much more than you might realize. By visiting the website you can download your data and see exactly what information Google has collected on you. I tried this one day, and my jaw dropped. It was several gigs of data. Just one gig is enough for a thousand, hundred-page books on me....

A Controversial Perspective on AI-driven Marketing and the Church Google has an enormous amount of data on you and me, much more than you might realize. By visiting the website you can download your data and see exactly what information Google has collected on yo…

AI-driven advertising is alarmingly good at prediction Artificial intelligence (AI) has revolutionized the way businesses operate in the digital landscape. As a digital marketing professional with over five years of experience building my own direct-to…

The heart of a person that has just received Christ cannot be dry. When I feel emotionally or spiritually dry, I just need to remember the cross.
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The greatest challenges and struggles in life, pose the greatest opportunities to please God.
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