Professional Sports Partners

We celebrated Global Runner's Day with Next Level Urgent Care and Austin Runners Club last week!

The event was a great opportunity to connect directly with Austin's fitness community, raise awareness of Next Level's convenient locations and services, and engage with their core demographic in a fun, community-focused environment.

One of the DFW area’s premier destinations just gained an exciting new partnership. 🤝 🏍

PSP is proud to have played a role in bringing this partnership to life, as Maverick Harley-Davidson rolls into Grandscape Texas this summer!

Race weekend is about more than what happens on the track.

Together with the USO, we created a special interactive experience at the Coca Cola 600 that gave fans the opportunity to send messages of support and care packages to service members around the world while continuing to learn more about the organization's impact on military families.

From the first planning conversations to ex*****on at one of NASCAR’s biggest race weekends, every aspect of the activation was designed to connect fans with the USO’s mission and to provide a meaningful way to show support for those who serve.

A milestone week for our team in Las Vegas.

This year’s Coaches vs. Cancer Las Vegas Golf Classic marked our first year helping lead the event from strategy through ex*****on. From a brand refresh and year-long planning to on-site operations, content creation, and attendee experience, our team was proud to help bring Coaches vs. Cancer’s most impactful fundraising event to life.

And yes, you heard the rumor right. Roy Williams asked US for a picture.

The Houston buildout is progressing in East Downtown, and it’s something else to see these plans come to life with Houston 2026 World Cup. ⚽ 🏗

Less than a month to go as Houston prepares to welcome the world this summer! 🌟 🏆

Today on Meet the Team: Brand Leadership Coordinator, Annie Cangelosi!

From client calls to campaign launches, Annie keeps projects moving and partnerships thriving, helping turn big ideas into seamless, successful activations for our clients every step of the way. And if she’s mysteriously missing, there’s a good chance she’s somewhere on the pickleball court.

Over 300,000 Houstonians. 250+ mobile creations. One very important message. 🎨 🚗

Our team was proud to lead Texas811 as the presenting sponsor of the 39th annual Houston Art Car Parade Lineup Party for the second year running.

Our activation brought National Safe Digging Month front and center, reminding attendees to always contact 811 before breaking ground on any digging project, big or small. 🪏

The search is on and we’re proud to have led it. 🌟 PSP played a vital role in the Houston 2026 World Cup Talent Search, working behind the scenes to find the best dancers, singers, and performers Houston has to offer for the FIFA Fan Festival™ stage this summer. ⚽🏆

Big financial changes may be on the horizon for LIV Golf.

Saudi Arabia’s Public Investment Fund is reportedly reconsidering the scale of their investment in the league, leaving LIV to explore more traditional revenue streams.

Sponsorships and media rights could be the key to sustaining their player salaries moving forward.

Each year, we vote on a member of our team to receive the Hayley Robic Teammate Award, honoring our friend who we lost to cancer six years ago. She brought commitment, dedication, warmth, and compassion to her work every single day, setting and upholding the standard of what we all strive to bring to our clients.

This year's award was presented to Kristin Boetsch - a true PSP OG and part of the glue that holds our agency together. Always the first to jump in and help, Kristin is woven into the fabric of everything we've accomplished over the past 13 years. As part of her award, we're making a donation to Breakthrough T1D in Hayley's name. Congrats, Kristin! 💕