SecondTime

🎬⌚ Watches in Movies: GoldenEye

When most people think of James Bond watches, they think of Rolex. But in 1995's *GoldenEye*, everything changed.

As Pierce Brosnan stepped into the role of 007, Bond also made the switch from Rolex to Omega, introducing a new generation of collectors to the brand. On his wrist? The iconic Omega Seamaster Professional 300M.

The partnership between Bond and Omega has now lasted over three decades, producing some of the most sought-after special editions in modern watch collecting.

Love it or hate it, *GoldenEye* helped transform the Seamaster from a great dive watch into a global icon.

Question for the collectors:

Should Bond have stayed with Rolex, or was Omega the perfect fit for the modern 007?

#007

This is the kind of deal that doesn't stay around for long.

The TAG Heuer Aquaracer Professional 1000M Superdiver is one of the most capable dive watches on the market, featuring a massive 1,000-meter depth rating, titanium-grade performance, ceramic bezel, and serious wrist presence at 45mm.
The best part? This one is BRAND NEW and 100% complete.

💰 MSRP: $6,600�🔥 Second Time Price: $3,995

That's over $2,600 off retail for a current-production watch.
Whether you're looking for an everyday sports watch or a serious tool watch that can handle just about anything you throw at it, this Aquaracer checks all the boxes.

TAG Heuer Aquaracer Professional 1000M Superdiver�Ref. WBP5A8A.BF0619�45mm Stainless Steel & Ceramic�Brand New | 100% Complete

In stock and available for immediate FedEx Priority Insured Overnight Delivery.
Call or text OJ by 4PM EST and have this watch on your wrist in time for lunch tomorrow.

📞 305.502.4533
No hassles. No surprises. Just great watches at great prices.

Congratulations to on reaching 50 paid purchases!

I had the opportunity to meet Chloe at .official in Switzerland back in April and got to see firsthand the passion, creativity, and hard work that goes into every watch she creates.

Building a brand from the ground up isn't easy, and hitting this milestone is something to be proud of.

Congrats again, Chloe. I can't wait to see what's in store for the future.

– OJ

Great catching up with at the , , event last night at .wine

And yes... I had to bring out one of the most iconic watches of the early 2000s: the Five Time Zone.

Love it or hate it, this was THE watch. Athletes wore it. Celebrities wore it. If you were anybody, chances are you had one on your wrist.
OJ the OG with the OG watch.

And unlike 20 years ago, this one is actually available.
Only at SecondTime.com.

Call or text OJ at 305.502.4533 for pricing and availability. No hassles. No surprises.

This is the watch you can’t just walk into a boutique and buy.

The Omega Speedmaster “Silver Snoopy” 50th Anniversary has become one of the most sought-after modern Speedmasters ever produced. With its stunning silver dial, blue ceramic bezel, and legendary Snoopy caseback animation, this is the watch that had collectors lining up and waiting years for an allocation.

This example is 100% complete, as-new, and ready to ship immediately—no waiting lists, no purchase history required.

Omega Speedmaster "Silver Snoopy" 50th Anniversary
Ref. 310.32.42.50.02.001
42mm Stainless Steel
Purchased 11/2021
100% Complete & As-New

Price: $16,500

In stock and available for immediate FedEx Priority Insured overnight delivery. Call or text OJ at 305.502.4533 by 4 PM EST and have this watch on your wrist in time for lunch tomorrow. (International destinations add 2-3 business days.)

No hassles. No surprises. Just great watches.

Finally got my hands on the AP x Swatch Royal Pop.
It definitely has its cool factors... and its not-so-cool factors.
On one hand, it's fun, different, and introduces a whole new audience to the Royal Oak story. On the other hand, it's a plastic pocket watch that has watch collectors arguing all over the internet.
I can appreciate the creativity, but I'm still not sure how I feel about it.
What do you think? Brilliant marketing or a step too far?

I came all the way to Beverly Hills to visit the store where I bought my two Rolex Submariners back in 1990… only to find out the store is gone.
That’s the thing about this business. Stores disappear. Trends change. Dealers come and go.
But the watches? The memories? Those stay forever.
Funny how a watch can instantly take you back to a different time in your life.