Firm AF
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Strength training for real life. Coach led. Low impact, high results. Helping Hoboken adults stay strong, pain free, and confident for the long run. No egos.
Just good people getting stronger together. To deliver athletic-driven, low-impact workouts that build strength, boost confidence, and reduce stress; all while creating a supportive and fun community in Hoboken. Firm AF isn’t just a fitness studio. It’s a mindset, a movement, and a crew that lifts each other up every single day.
10/04/2026
Spooky season, but make it self-care. 🎃
A little sculpt, a little stretch, and a whole lot of recovery. We’re bringing the Halloween vibes to the studio with 75 minutes dedicated to YOU.
🔥 35 min Sculpt
🧘♀️ 25 min Mobility Flow
✨ 15 min Reset & Meditation
Think warm towels, gold eye masks, aromatherapy, floating candles, and post-class treats. Because recovery should feel just as good as the workout. 🧡
Saturday, October 31 | 10:45 AM
🕯️ 9 spots | Complimentary special event
😌 RSVP required | Comp/special eligibility only
WORK HARD. RECOVER HARDER.
Meet RECOVERY AF, 20 minutes to slow down, recharge, and give your body some extra love.
Perfect after a tough workout or whenever your body needs a reset.
20 MIN | $30
Book your reset at Firm AF. 💪
https://www.firmaf.studio/schedule
POV: You booked Personal AF and Coach Sonny is getting the FULL story. 😭💀
30 minutes. Extra attention. Max 2 people.
Personal AF — because sometimes your workout needs to get a little personal. 💪
Book Today FIRM AF
09/28/2026
October is looking GOOD. 🍂
A new month of classes, recovery, events, and more at Firm AF.
Swipe through to see what’s happening →
What’s new this October? 👀
✨ Recovery AF
🎃 Halloween Self-Care
🔥 October Deals
Swipe to see what’s coming up.
Not sure where to start? We got you.
From full-body strength to targeted training, find the class that fits your goals + schedule. 💪
Your October workout lineup 📅
Save this schedule, pick your class, and get it on the books.
Which one are you taking this week? 👀
First class? Don’t overthink it.
All levels are welcome, modifications are always available, and we’ll meet you where you’re at.
Come see what Firm AF is about.
Ready to get Firm AF?
Book your next class through the link in bio.
📍 Southwest Hoboken
FIRM AF
If we’re gonna work out, we might as well get the pics too 🤳😂
your goals. your pace. your progress.
Personal AF is here to make your workout feel a little more… personal.
30 min • private training • built around YOU
📲 Book your Personal AF session. FIRM AF
09/03/2026
YOU + YOUR PUP = WORKOUT BUDDIES. 🐾
Firm AF is going to the dogs and we’re not mad about it. 😂💪
Bring your favorite four-legged workout buddy to Firm & Friends, a special pup-friendly workout designed for you to move, sweat, and have fun together.
📅 Sunday, September 27
⏰ 10:30 AM
📍 Firm AF — Southwest Hoboken
💧 Water + treats provided for pups & pup parents!
Spots are limited — grab yours and let’s get moving. 🐶🔥
Click here to claim your Sponsored Listing.
Contact the business
Website
Address
601 Observer Highway
Hoboken, NJ
07030
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