Drawn
Share
We are committed to branding authentic experiences by understanding people and designing meaningful
We are committed to branding authentic experiences by understanding people and designing meaningful connections to which people feel drawn.
Apex has been serving the Eugene community for almost 50 years, but who is Apex? Well, it's people just like you. Just like us. They start their days with coffee — many before the sun comes up — and go home to a cat or three as the sun goes down. As we helped Apex roll out its new brand, we knew that it was important to remind the local community that while the Apex story is a unique one, the people behind the company are still their neighbors above all else.
Problem: We've got 15 seconds to let people know that Apex, which has been serving our community for nearly half a century, has a new name, a new look, and a new way of looking at "waste" — but its core values haven't changed a bit.
Solution:
03/04/2022
Part of what makes us good interdisciplinary designers is that each person on our team has unique skills, interests and passions — and passion projects. See what the Drawn team's working on outside of work to keep the fires burnin'.
https://drawn.agency/our-thoughts/drawn-create-side-projects/
02/25/2022
It can be tough to remember all of the brands you scoped over the course of a multi-day mega trade show. That's why unique and memorable booths are essential to brands' trade show success. Read about our award-winning design for Siete's trade show booth in our latest blog post.
https://drawn.agency/our-thoughts/siete-booth/
02/14/2022
Regardless of your stance on V Day, it's hard to argue with Albert.
02/10/2022
Way back in 2000, our first big project for our very first client, Rexius, was a complete rebrand. We worked with Rexius for two decades after that and the brand that we designed is still going strong today.
02/04/2022
We made some subtle changes to Culina Yogurt's logo — specifically the "Culina" part — back in 2019. Can you spot the differences?
01/21/2022
We've spent 20 years building brands — and that includes our own. Here's a little behind-the-scenes peek at what makes us tick, pulled straight from the Drawn Brand Atlas, V 2021.
https://drawn.agency/our-thoughts/drawn-brand-brand-pillars/
01/14/2022
Brands can tell consumers who they are until the proverbial cows come home, but their visual identities, the language that they use, and — most importantly — their actions all contribute to the brand stories in consumers' minds. Read more about the value of storytelling and brand alignment in "Show, Don't Tell."
https://drawn.agency/our-thoughts/show-dont-tell/
01/06/2022
At Siete Family Foods, "Cafe con leche?" is the new "How may I help you?" The reception area that we designed at the disruptive food brand's new, Austin-based HQ is bucking tradition and behaving like a cozy cafe where each barista has the power to set your 2 o'clock meeting in motion.
01/02/2022
"And there's a hand, my trusty fiere!
And gie's a hand o' thine!
And we'll tak a right guid w***y waught,
For auld lang syne."
Very roughly translated: Cheers & Happy New Year!
12/24/2021
Happy Christmas! Have you seen the list of our favorite holiday campaigns this year? If you're craving a little extra Christmas magic, be sure to check it out.
https://drawn.agency/our-thoughts/our-favorite-holiday-campaigns-2021-edition/
Click here to claim your Sponsored Listing.
Contact the business
Telephone
Website
Address
Eugene, OR