Urban Farm Collection
Your one stop shop for all things holistic home, health, and beauty
10/03/2026
Four years of Urban Farm calls for a whole lot of fours.
4 products we’d bring to a deserted island, 4 ingredients we can’t stop talking about, 4 things we refuse to compromise on, 4 lessons we’ve learned + a few other random fours because once we started, we had to commit.
Four years in and we’ve learned A LOT. We’ve made plenty of mistakes, had some really good ideas (hello Golden Yolk Serum), had some ideas we probably should’ve left alone, changed things, fixed things, and learned most of it by just doing it.
Anyway, here’s Urban Farm in fours. Thanks for being along for the ride!
We take farm to skincare pretty literally around here. 😂
09/28/2026
We love skincare. Obviously. But healthy skin is about so much more than what you put on your face.
Sleep, stress, movement, hydration, nourishing foods, gut health... your skin is connected to all of it.
Good skincare can support healthy skin from the outside, but what you’re doing every day matters too.
We put together 9 simple daily habits that support healthy, glowing skin from the inside AND out. 🤎
Save this one!
It started with a chicken. 🐓
Then came the eggs. 🥚
Then we did what any normal skincare company would do and turned them into a face serum. 😂
A few steps later, Golden Yolk is boxed up and headed to your doorstep. 💛
Farm → face is kind of our thing.
I’ve never really understood the saying “do what you love and you’ll never work a day in your life” because honestly... I think you work MORE when you love what you do. 😂
We’ve worked late nights, weekends, vacations, sick days, early mornings... all of it. When it’s your own business there’s not really a clock-out time. There’s always something that needs to be done, something we’re trying to figure out, or another idea we want to run with.
But we really do love it. We love making the products. We love coming up with new ideas. We love seeing people use something we made and genuinely love it. And because we care so much about what we’re building, we probably work way more than we should sometimes. 😂
This business has become such a huge part of our family’s life. Our kids have watched us build it, helped us pack orders, come along for the crazy days and seen firsthand how much work goes into making a business grow.
It’s definitely work. A LOT of work. But it’s work we actually care about, and I think that makes all the difference.
I don’t think doing what you love means you never work a day in your life. I think it means you’re willing to work really freaking hard because you actually care about what you’re working for. 💛
09/16/2026
I see creative inspiration pretty much everywhere.
Egg yolks became Golden Yolk Serum.
A sunset became Golden Hour.
Milk became Milk + Pearl Dust.
An emu became Pearl Serum.
A meadow became Meadow Serum.
And apparently cupcakes became body oil. 😂
Some inspiration comes from the farm, some from nature, some from Australia... and some from things I want to eat.
What I saw vs. what I made. 🤍
09/13/2026
Butter Mom summer had her moment. Now it’s time for Butter Mom fall. 🍂
She likes things homemade, homegrown, farm-sourced and probably uses an unnecessary amount of butter. She romanticizes the simple things, loves an old-fashioned way of doing life, and will choose real ingredients over the convenient version pretty much every time.
This fall looks like chai tea lattes in the morning, pumpkin bread in the oven, cinnamon + butter + brown sugar on everything, and a pot of bone broth or soup simmering on the stove. She’s collecting eggs in the cooler mornings, filling the porch with heirloom pumpkins and mums, lighting beeswax candles when the sun goes down, and finally pulling the chunky sweaters and boots back out.
Weekends are for apple picking and fresh pies, herbs are hanging to dry, there’s fresh milk in the fridge and chickens wandering the yard. Evenings mean books at dusk, warm apple c***r, bonfires when we can, and curling up under a quilt when we can’t. And yes, she’ll probably make a pumpkin-shaped sourdough loaf just because she can.
And of course, slathering herself in farm-sourced skincare through all of it.
Butter Mom fall essentials. 🤎
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