Vector Commerce

To all our hard working clients, friends, and business owners - Happy Mother’s Day!

Nobody works as hard as those juggling small business ownership and motherhood. So enjoy this day and make it special.

The future of logistics and fulfillment for Shopify Merchants just got interesting.

Holy Ship! Shopify to Acquire Deliverr for $2.1B: Building the Future of Global Logistics for Independent Brands The largest acquisition in Shopify’s history will create an end-to-end logistics platform to unlock fast and easy fulfillment for millions of merchants

Happy Star Wars Day.

May the Google algorithm be with you, always.

Another website redesign done. Fajardo's Family Decor is a bath products and cloth diaper company that needed a website makeover. So we gave them a new look, rearranged their collections and menus, and organized their homepage into a more effective sales funnel.

Now we wait a few weeks and monitor their analytics to see how these changes impact their conversion numbers.

Choices, choices.

Help us Elon, you’re our only hope.

Shopify Merchants made up a workforce of over 5 million jobs last year - the single largest workforce in the world.

If you’ve got a business idea, reach out and let’s build you a shopify website so you can join 5 million others who are finding more success and happiness working for themselves.

Shopify Merchants Support World’s Largest Workforce, Contributing 5M Jobs and $444B+ in Economic Activity in 2021 At Shopify, we think the world is better with more independent businesses in it.

Is your business on Facebook?

With over 2 billion monthly active users, you should be on Facebook.

But are you taking advantage of the different page and group communities to maximize your presence and engagement with your followers?

Here’s my summary of the differences between a page and a group, how you should use each to grow your business, and why you should be using both.

pages vs Groups: Why Your Business Needs Both In order to understand and grow on Facebook, you need to know the differences between Pages and Groups for your business.

Don’t be so quick to password lock your Shopify store. What might seem like a convenient feature to help you catch up, can leave your store lagging behind.

How Putting a Password on Your Shopify Store is Hurting Your Business Shopify features the ability to lock your entire website with a password. But beware of these issues before doing so.

Happy Earth Day!

Did you know that customers are becoming consciously more supportive of eco-friendly businesses?

If your businesses isn’t reducing its environmental footprint already, consider this - it’s what your customers want.

According to a 2021 study by GreenPrint:

- 64% of Americans are willing to spend more on a sustainable products.
- 78% are willing to buy a product labeled as environmentally friendly
- 53% don’t believe the eco-friendly claims that companies are making
- 45% want a 3rd party source to certify eco-friendly claims

So if you haven’t begun to transition your business to a more sustainable model, maybe now is the time to start thinking about it. Then get a third party certification to show your customers that you’re serious.

Shopify’s latest ecommerce report for 2022.

If you’re selling online and want to stay ahead of the trends, you’ll want to check this out.

https://www.shopify.com/research/future-of-commerce/future-of-ecommerce

The Future of Ecommerce + Trends 2022 Discover the trends that are shaping ecommerce for 2022 and practical tips to follow. Download the report today!