AGAR

We set up a barbershop outside the stadium💈

Football's back, and we're throwing it back to one of our favorite pre-game setups with BuzzBallz 🍹 Our fresh cuts, fresh color, and crowd-favorite cocktails turned a stretch of pavement into a place fans actually wanted to be before kickoff.

Pre-game is its own kind of culture, and it deserves more than a folding table. Let's bring the energy. See you at the gates 🏈



*Please enjoy responsibly. 21+*

You may have noticed our Coloratura sculpture at Elm Street Plaza in a new clip from Cincinnati rapper Skylar Blatt. But did you know it's one of several installations bringing the public space to life?

Last month, our team explored the plaza as visitors. We strolled through, reflecting on each piece's intention and experiencing the art from street level 🎥

Because the best way to understand a space is to move in it🚶‍♂️✨

Ready to step into the action?

AGAR is hiring Brand Ambassadors to help power festivals, product launches, and brand activations across the country. You’ll represent leading brands, work alongside a creative team, and help turn big ideas into real-world experiences.

If you’re dependable, energetic, and love live events, this is your moment. Apply now - link in bio

Bringing two iconic cocktail programs together for a high-stakes showdown at Tales of the Cocktail. 🍸💥

Battle of the Bitters brought Angostura Bitters to New Orleans for a pop-in guest experience pitting NYC’s Amor y Amargo against Chicago’s Best Intentions Chicago.

From spatial flow to real-time tasting, our team shaped a dynamic environment driven by live DJ sets, interactive voting, and pure city rivalry. We’re always proud to bring memorable brand activations to life through intentional design and hospitality.

Chasing colors, disruption, and human connection around every corner 🎨✨

Culture isn’t monochrome, and connection doesn’t happen accidentally. Walking through the city with fresh eyes, disrupting daily routines, and transforming a simple stroll into an opportunity for wonder. 🔴🟡🔵

One week. One team. Four cities ✨

From spirits and hospitality to automotive, healthcare tech, music and culture, AGAR teams were on the ground producing four simultaneous activations and reaching hundreds of thousands of people across the country.

Different cities. Different categories. One connected team bringing every detail to life.

One team. Everywhere it matters.

About last weekend… ✨

Cincinnati Music Festival brought the city together, and our team was proud to help create the moments that kept the energy moving, from meaningful brand experiences to memorable connections throughout the weekend.

A celebration of what happens when brand, community and culture come together in the right place, at the right time. 🎶

The moments in between are where the magic gets made.

The sketches, setups, ladders, lighting tests, last-minute tweaks and late-night load-outs. Before the doors open, while the crowd is moving and long after the final guest leaves, our team is behind the scenes making every detail count.

It’s Friday, it’s festival season, and we’re right in the middle of it. ✨

Premium experiences should not be reserved for the few. The strongest brands are finding ways to make elevated design, immersive storytelling, and high-impact moments feel accessible to everyone.

To close out our series of insights from EMS 2026, we are exploring the shift toward democratizing glamour. Forward-thinking brands are bringing world-class aesthetics and premium experiential touchpoints to broader audiences, proving that awe-inspiring design can be scaled without losing its impact.

When more people are invited into the extraordinary, brands create stronger emotional connections, elevate perception, and turn participants into lasting advocates.

The future of premium is not exclusive. It is unforgettable, inclusive, and designed to make everyone feel like they belong in the spotlight. ⭐️

Explore all six takeaways from EMS 2026 by clicking the 🔗 in our bio.