Realtors Property Resource (RPR)

Realtors Property Resource (RPR)

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We're a National Association of REALTORS® member benefit called Realtors Property Resource® (RPR). To our Valued REALTORS®, we pledge to:
1.

The RPR Pledge
Empowering REALTORS® Everywhere

At RPR®, we believe educated, empowered and successful REALTORS® are essential for a thriving and sustainable real estate industry. Our aim is to provide technology solutions that help you, as a REALTOR®, make profitable, well-informed decisions for you and your clients. Central to our approach is what we call the RPR Pledge—a set of guiding principles that remind us of the importance of what we do and whom we serve: REALTORS®. Provide technologies and solutions that put the power back into the hands of REALTORS®.

2. Consistently improve our systems and products in ways that solidify and strengthen your market value.

3. Deliver robust and detailed data sets designed to support your professional expertise.

4. Offer an unparalleled assortment of user-friendly and customizable client-friendly reports.

5. Work with your best interests in mind, with integrity, accountability, and out-of-the-box thinking.

10/02/2026

Before your commercial property research turns into 12 open tabs and a browser begging for mercy… 😵‍💫 Start with RPR!

Get a quick read on the property, location and surrounding activity, then use that context to guide where your research goes next.

One smart starting point can save a lot of wandering.

narrpr.com

10/01/2026

Your phone buzzes. You see the client’s name. Then you read: “We need to talk.” 😬

Suddenly your heart rate has entered the chat.

Which text gets the bigger reaction from you: the good one or the uh-oh one?

Tag an agent who knows EXACTLY what both of these texts feel like. 😂

09/30/2026

Don't miss this incredible FREE Market Expert program starting Oct. 2nd! Save your spot here: blog.narrpr.com/realty-one-group or visit joinROGnow.com to learn more about all of our awesome programs to LEVEL UP with us today!

09/29/2026

New cabinets: $20K. New countertops: $15K. But what you spend on a renovation and what the market gives you back aren’t always the same thing.

When renovation math meets market reality, it helps to bring the comps that keep the pricing conversation grounded.

RPR gives you the data to help separate “what we put into it” from what the market may actually give back.

narrpr.com

Photos from Realtors Property Resource (RPR)'s post 09/28/2026

National housing headlines are useful. However, your clients aren’t buying the national housing market. 😉

Swipe through to see why inventory, sales, prices and days on market need local context.

And how RPR Market Trends can help you bring the right numbers to the conversation. rpr.me/market-trends

09/27/2026

Less time building reports. More time putting them to work! 💪

See how RPR’s dynamic, customizable Reports help you create professional client deliverables faster… without sacrificing the details that make them valuable.

Don’t miss this one! Claim your spot today… rpr.me/reports-webinar

🗓️ Date: Wed, Sep 30

⏰ Time: 11:00 AM CDT

09/27/2026

🍂 Fall into something new this October!

RPR’s free webinar lineup is packed with ways to sharpen your skills, from pricing and prospecting to market stats, AI, mobile and Commercial.

Check out the schedule, pick your favorites and make October a month for leveling up. rpr.me/webinars

09/26/2026

From any driveway to an informred pricing conversation in minutes. 🚗📱

See how RPR’s Mobile™ AI CMA helps you quickly select and adjust comps, refine your pricing strategy and put AI-powered insights to work, right from your phone.
It’s live. It’s free. It’s a “can’t miss” webinar! Sign up now… rpr.me/ai-cma-webinar

🗓️ Date: Tue, Sep 29

⏰ Time: 1:00 PM CDT

09/25/2026

Vacant land might look like a blank slate, but the real story is in the details. 👀 See how RPR Commercial helps you research zoning, flood zones, traffic counts, demographics and more to separate real potential from perceived potential. rpr.me/vacant-land

09/24/2026

17 REALTORS®. One All Star-studded roster. ⭐ Meet the 2026 RPR All Stars: a group of RPR power users ready to share their experience, lend their voices and help other REALTORS® get even more from RPR. rpr.me/2026-all-stars

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430 N. Michigan Avenue
Chicago, IL
60611

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