Blumer Fox Group

Preparation is key.

This River North condo could have easily sold at the asking price based on comps.
But in a competitive market, “average” doesn’t get attention, and it definitely doesn’t get offers.

So we took a different approach.

Six months before going live, we built a plan:
• Declutter and reset the space
• Fresh paint to modernize
• Deep clean for a polished feel
• Strategic staging to elevate perception
• Lifestyle-focused marketing
• Pre-market exposure to build demand

Total investment: ~$3,000

The result?
→ Multiple offers before the first open house
→ Sold $20,000 over asking
→ 85% return on prep investment

The difference wasn’t luck.
It was strategy, timing, and ex*****on.

If you’re thinking about selling, start with the right plan, not just a list date.

Thinking about selling this year?
Let’s map out your strategy before you hit the market.

📩 DM “PREP” for a customized home prep plan

Nobody talks about the lakefront at 7am. You basically have it to yourself.
This is the thing city transplants are always most surprised by, it's not the house, it's the quiet.

Save this if you've ever wondered what a slower morning actually feels like.

There are 7 Purple Line stops across Evanston, and the express runs straight to the Loop.
Door-to-door from Davis Street, you're looking at about 35-45 minutes. No traffic, no parking, no guesswork. Just a consistent ride you can plan your day around.
A lot of people don't realize how connected Evanston actually is. You can be at your desk downtown and still live somewhere with space, quiet streets, and a neighborhood that actually feels like one.
That kind of predictability changes the math on where you're willing to live.

𝐁𝐥𝐮𝐦𝐞𝐫 𝐅𝐨𝐱 𝐆𝐫𝐨𝐮𝐩 | 𝐂𝐡𝐢𝐜𝐚𝐠𝐨 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞
🌐 Website: 𝐰𝐰𝐰.𝐛𝐥𝐮𝐦𝐞𝐫𝐟𝐨𝐱.𝐜𝐨𝐦
✉️ [email protected]
📩 Instagram: @𝐛𝐥𝐮𝐦𝐞𝐫𝐟𝐨𝐱
📞 773.888.1327

• 📍 Serving: 𝐂𝐡𝐢𝐜𝐚𝐠𝐨 & 𝐬𝐮𝐫𝐫𝐨𝐮𝐧𝐝𝐢𝐧𝐠 𝐧𝐞𝐢𝐠𝐡𝐛𝐨𝐫𝐡𝐨𝐨𝐝𝐬
• 🏡 Specialties: 𝐁𝐮𝐲𝐢𝐧𝐠 • 𝐒𝐞𝐥𝐥𝐢𝐧𝐠 • 𝐑𝐞𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧 • 𝐑𝐞𝐟𝐞𝐫𝐫𝐚𝐥𝐬
• 🤝 Trusted network in Chicago + nationwide referrals

Relocating or thinking about buying near transit?
DM us "𝐌𝐎𝐕𝐄" and we’ll send you current opportunities near top commuter lines.

𝐉𝐮𝐬𝐭 𝐂𝐥𝐨𝐬𝐞𝐝 | 𝟒𝟎𝟏 𝐄 𝐎𝐧𝐭𝐚𝐫𝐢𝐨 𝐒𝐭 #𝟑𝟐𝟎𝟓 🏙️

I’m incredibly grateful that over 90% of my business comes from referrals and past clients choosing to work with me again. That level of trust is something I never take lightly.

Recently, I had the opportunity to help a past client’s parent find the perfect 𝐩𝐢𝐞𝐝-𝐚̀-𝐭𝐞𝐫𝐫𝐞 in the heart of Streeterville, and it felt like a true full-circle moment. Being able to support not just my clients, but their families as well, is what makes this work so meaningful.

For many people who frequently visit the city, the costs of hotels and short-term stays add up quickly. At a certain point, it becomes less about convenience, and more about 𝐬𝐦𝐚𝐫𝐭 𝐢𝐧𝐯𝐞𝐬𝐭𝐢𝐧𝐠.

Owning a city condo offers:
• The freedom to come and go as you please
• A space that truly feels like home
• The ability to build equity instead of paying nightly rates

And in buildings like this? You’re getting a 𝐟𝐮𝐥𝐥 𝐥𝐮𝐱𝐮𝐫𝐲 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞fitness centers, pools, lounges, and more without the constant expense.

This wasn’t just a closing. It was about 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐜𝐨𝐦𝐟𝐨𝐫𝐭, 𝐜𝐨𝐧𝐯𝐞𝐧𝐢𝐞𝐧𝐜𝐞, 𝐚𝐧𝐝 𝐥𝐨𝐧𝐠-𝐭𝐞𝐫𝐦 𝐯𝐚𝐥𝐮𝐞 𝐟𝐨𝐫 𝐚 𝐟𝐚𝐦𝐢𝐥𝐲.

Grateful for every client, every referral, and every chapter I get to be part of. 🤍

If you (or someone you know) is frequently in Chicago, it might be time to consider owning your own space.

📩 COMMENT or DM me "𝐂𝐈𝐓𝐘" and let’s explore if a pied-à-terre is the right move for you.

𝐁𝐥𝐮𝐦𝐞𝐫 𝐅𝐨𝐱 𝐆𝐫𝐨𝐮𝐩 | 𝐂𝐡𝐢𝐜𝐚𝐠𝐨 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞
🌐 Website: 𝐰𝐰𝐰.𝐛𝐥𝐮𝐦𝐞𝐫𝐟𝐨𝐱.𝐜𝐨𝐦
✉️ [email protected]
📩 Instagram:
📞 773.888.1327

Nobody talks about the lakefront at 7am. You basically have it to yourself. This is the thing city transplants are always most surprised by, it's not the house, it's the quiet.

Save this if you've ever wondered what a slower morning actually feels like.

Last year our own Jon made the move to Evanston with his husband. Here's why they chose it.

When deciding where to plant roots, Evanston kept checking every box (and then some).

Lake access. Walkable transit. Green space around every corner. A community where everyone seems to belong. And homes with the kind of architecture and character you just can't find everywhere.

It doesn't feel like settling for the suburbs. It feels like upgrading your life.

DM us 'EVANSTON' and we'll send you everything you need to know.

𝐁𝐥𝐮𝐦𝐞𝐫 𝐅𝐨𝐱 𝐆𝐫𝐨𝐮𝐩 | 𝐂𝐡𝐢𝐜𝐚𝐠𝐨 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞
🌐 Website: 𝐰𝐰𝐰.𝐛𝐥𝐮𝐦𝐞𝐫𝐟𝐨𝐱.𝐜𝐨𝐦
✉️ [email protected]
📩 Instagram:
📞 773.888.1327