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06/03/2026
Last night's event at Wrigley Field felt like a walk-off home run in the bottom of the 9th! ⚾ 🧢
Thank you to all of our amazing partners for joining us for a beautiful evening at the ballpark. What a perfect way to kick off Salesforce Connections!
The possibilities around AI are endless! That’s why Validity CTO Matt Gore likes to organize AI approaches into three potential buckets:
🪣 Leveraging LLMS
🪣 Building agents
🪣 Embedding agentic solutions into your SAAS offering.
You can watch the full 20-minute session to learn more about how Matt built Validity Engage from the ground up and prepared his team for AI success on demand (link in the comments)
06/01/2026
NEW AI RESEARCH ALERT! 🚨
Validity surveyed 1000 consumers to uncover how AI is reshaping the buying process.
Turns out, consumers everywhere are leaning on inbox AI tools like summaries and annotations to make their purchase decisions—even though they have mixed feelings about the tools themselves.
Get the full report to make sure you don’t fall behind: https://www.validity.com/resource-center/summer-consumer-survey-audience-perceptions-of-ai/
Early ISP relations were pretty crazy… follow a Yahoo employee into the bathroom to explain their business model crazy. 🤯 😬
This week on Email After Hours, Tara Natanson from Constant Contact joins Guy and Danielle to chat about the early days of email deliverability.
Tune in to learn how much deliverability always has—and still does—depend on trust, reputation, and relationships.
👉 Apple: https://bit.ly/4unNTP8
👉 Spotify: https://bit.ly/3Rd7UJT
👉 YouTube: https://youtu.be/o9cERaEF_-s
05/27/2026
Salesforce Connections is right around the corner! How excited are we? We’re an entire blog post excited!! 🤩
Check out what the Validity team is looking forward to discussing at this year's conference, including the innovative partnership between Litmus and Validity, AI in email marketing driving higher ROI, Validity Engage, and more!
Read here: https://www.litmus.com/blog/salesforce-connections-2
Tomorrow—The AI Executive Briefing returns with insights by leaders, for leaders.
Don’t miss CTO Matt Gore breaking down his approach to building AI initiatives from the ground up and how to prep your team for an AI sprint in this 20-minute session.
Is Your Team Actually Ready for AI?
Tomorrow 5/27 | 12pm ET | 5pm UK
Save your seat now! https://events.zoom.us/ev/AmBM4tgPqokI3aPb1YmrGraUCOrzKocjsUj7WyT96forcqc-HFqi~Ak97i1SrS2QUEwjtQSnyHFjWTDFkG3CEUz3rk7hBgWWeIyUJxuR3ugibvg
Can’t make it to the live session? RSVP, and we’ll send you the recording.
05/20/2026
There are so many great sessions coming up at Salesforce Connections, but if we had to choose one, we’d choose Danielle Gallant’s! 🤩
Sure, we might be a little biased, but who doesn’t want to bring their email ROI to a new level?
Don’t miss “3 Ways to Push Your Email ROI above 45-60-1 Using AI.”
📍 Wednesday June 3rd | 1:30pm
Afterwards, stop by booth #403 to chat with our team and grab a moose!
You can add the session to your itinerary here: https://reg.salesforce.com/flow/plus/cnx26/sessioncatalog/page/catalog?search=%22Danielle%20Gallant%22&pr=https%3A%2F%2Fwww.salesforce.com%2Fconnections%2F&utm_source=google&utm_medium=paid_search&utm_campaign=23605789333&utm_term=salesforce%2Bcnx&utm_adgroup=199293827728&utm_matchtype=p&utm_content=701ed00000p9vXHAAY&d=701ed00000p9vXHAAY&nc=701ed00000pAibDAAS&tab.maincatalogyes=1660570521528001DDQT
05/19/2026
Of course, email authentication is important—but does it have to be so technical? 😵💫
Thanks to Megan Farquharson, it doesn’t!
Check out her recent jargon-less blog post breaking down SPF, DKIM, DMARC, ARC, and BIMI, complete with diagrams, like this one for SPF below.
Read here: https://www.validity.com/blog/the-true-story-of-email-authentication-and-how-to-untangle-the-acronyms/
Can an ESP REALLY provide a perfect IP warm up? Danielle calls bullsh*t!
On the latest episode of Email After Hours, Sella Yoffe broke down the best practices for ESP migrations and IP warmups while putting common misconceptions to rest.
Check out the full episode now (or after hours).
👉 Apple: https://bit.ly/4nezZfz
👉 Spotify: https://bit.ly/42SpZz9
👉 YouTube: https://lnkd.in/epY_ruQc
Tomorrow! Guy and Rafael are taking on the robots in the inbox!
Join State of Email Tactics for a hands-on session, helping you test and optimize your sends for AI email summaries.
5 Ways to Make AI Summaries Work for Your Brand
May 13, 12 PM ET | 5 PM UK
Save your seat!
Can’t make it to the live session? RSVP, and we’ll send you the recording. https://events.zoom.us/ev/ArWl2iR_4EdY6z3aDTiICdmHabwAivZYc0qqhETUYmFFUewZF3Ns~AjtqUk1zSIK5HR3nWvksuvxRPUTKPaiwsyyn2UQxPsbThsAsOzABb2QXBQ
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