PROJECT321

In case you missed it in the details of our recent G3Ti product release, we've also released dedicated 6-bolt hubs in both aluminum driver (G3)and titanium driver (G3Ti). The G3Ti has been inspired by the recent trend of increasing motor torque figures, and our desire to give you confidence in your hubs for the foreseeable future. A titanium driver was the way forward for high torque application, but on the brake side our patented 6-Lock brake assembly wasn't always perfectly compatible with e-bike speed sensors, so we re-launched 6-bolt hub shell models for guaranteed sensor compatibility. Since we're making them, we figured we would offer them with an aluminum driver also, at a more affordable price point compared to either our 6-Lock or Titanium driver equipped hubs. Simply put, we want to give you opinions and more value for your money. For those who just have to have 6-bolt, they are available now 🤝

📣 We're thrilled to announce that we have added Baumier rims to our custom wheel offering 📣

With Project321 manufacturing premium hubs in Ontario, and Baumier manufacturing premium carbon rims (and frames) in Montreal, the collaboration just made sense. Baumier had the idea to create a Canadian made gravel wheelset (or as Canadian as is possible) and we were happy to weave our RG3 hubs into the center of what we're calling the "GT24 Project Canada", or GTProCan wheelset. The Baumier GT24 rims themselves are made in Montreal, at Baumiers headquarters, with an attentive eye on both product quality and environmental impact. They're wonderfully well made, they're modern in profile, they ride quick and smooth, and they are made to last. If you would like to learn more, swing by Project321.com to learn more!

Beats mixed in Canada by DATSUNN

Hey all! The Project321 has relocated to Montreal for the remainder of the work week (until noon, Friday September 25). Our friends at Baumier have kindly invited us to join them at their Montreal Headquarters for the week of UCI Road World Champs. We’ll be in office with the door open for anyone who wants to check out our hubs, and we’ll be showing them off inside some of Baumier’s very special GT24 rims, which are made right here in-house. If you would like to swing by you can send us a DM and we’ll get you sorted, or schedule a meet right through Baumier ‘s website (we will post the link in our stories!)

Announcement coming, September 16

Stay tuned 📻

It won't be long now...
🪫 ⚡ 🔋

📣 New Product Alert! 📣

We just added full silver Chromag Bikes
BA30v2 wheels to the Project321 we shop, in all 27.5/29/MX configurations. Buy as a set, or single front/rear wheels. You want good looking, long lasting aluminum wheels? This is your stop 🚌

All of our wheels are hand built at our Mississauga head quarters, to the highest standards possible, so they last the abuse you serve them 💪

Sunday Bike Check 📢

We're loving this Yeti Cycles Redrum coloured Arc hardtail matched to our gold G3 hubs. What do you guys think?

We'll be at the Trail Hub Bike Fest on July 5, and we're sponsoring the Ontario Enduro Series MTB enduro race. Please come by and see us in the vendor village and let us show you our hubs and hand built wheels!

See you July 5.

Another Project321 staff build. Kevin, one of our production engineers, just put together this lovely Stylus with a bunch of great kit from Chromag, as well as , , and .

Kevin threads the needle here on weaving in not one, not two, but three different colours of anodizing (excluding black of course, and forgetting Kashima exists for a hot second too) between our British Racing Green G3 shells, a mix of brown anodizing with coloured endcaps and Chromag finishing kit, and a good dose of clear (aka silver) anodizing spread throughout. We quite like the results, and would love to know what you guys think. Drop your thoughts in the comments please 👇