Mede Graphic Design

Saijai Homecare. Brand Identity. Thailand

“Light and Premium” - Our recent work for Saijai Homecare, Thailand’s premium on-demand homecare and hospitality service, is a product of a smooth collaboration with the company’s design and managing team. The goal of the new brand identity is to implement visual organization by focusing on the essential elements needed to express Saijai’s premium services.

The old logo is restructured for consistency while retaining familiarity. The “swift” ends of the type mark are used as a visual element to create the rest of the brand’s visuals. A shape that represents Saijai’s commitment to top-notch homecare.

Saijai Homecare employs and connects gig workers to their on-demand service platform. After a series of trainings, securing insurance, and acquiring benefits, the workers are inducted into Saijai Givers - a community of empowered homecare providers. The Givers are represented in Saijai’s new branding as characters that express their actual warmth, confidence, and professionalism.

Sai Jai in Thai language means “care from the heart”

We want to congratulate Pueblo Coffee BY BCFH on their anniversary! We are delighted with our ongoing relationship, this time with their anniversary cups, which feature characters we created for Pueblo's brand.

Visit our friends for great drinks and cool space.

Pueblo's Ube Dolce Noel: A Merry Twist of Purple Joy! 🎄

Introducing our first seasonal drink of the month: the Ube Horchata Dulce Delight! Available in Blended or Over Ice! ❄️☕

And, oh! We're officially launching our anniversary cup! Come on down and enjoy the holiday season with us! 🎉🎁

Pueblo Coffee BY BCFH officially launches its collaboration with SF Pet City! Their new loyalty card celebrates and welcomes like-minded pet lovers into their space. Mede will be sharing design notes on the great time we had creating the illustrations, also available in postcard and sticker pack form, soon.

HORA Plant Co.

HORA Plant Co. Brand Identity, Photography, Packaging

HORA is a plant shop driven to produce quality plants through a responsible process of sourcing, growing, and distribution. The shop also advocates a conscious plant community that recognizes the effects of the industry on the larger sensitive environment. The brand icon is a depiction of “nature’s footprint” as each plant shared increases our green spaces. The brand colors are inspired by clay pots and plant leaves.

HORA Plant Co.

Seven & Earth. Brand Identity

Seven & Earth advocates for “small lifestyle changes every day” through products that promote environmental protection and sustainability. The brand wanted to connect with urbanites and build a community that fosters environment-conscious living. The identity design focused on providing flexible visual space for an array of products and information. Different Earth environments like the forest, beach, and ocean are the inspiration for the color schemes.
store &earth

Letratu Architecture Photography Seminar. Event Branding

The solarized treatment for the main image represents the seminar’s subtitle “The word of the stone and the light”, focusing on how the physical, in this case, a building, is revealed and understood through light. An unnamed old building from the attendee’s downtown area is the subject of this treatment to underline the role of photography in the “appreciation, preservation, expression, and imagery for Filipino architecture; and the undertakings of the profession as a whole.” ()

Fundraising Website. Illustrations

Daebak Korean Store. Brand Identity, Packaging

Daebak(!) is a Korean exclamatory phrase expressing approval and admiration. The visual elements for this project capture the energy, happiness, and excitement as one finds their favorite or new item inside the store.

TTAG Ltd. Contractor. Website Design

TTAG Ltd. is a company based in Renfrew, United Kingdom specializing in scaffolding and brickwork.

Takenoie, Bamboo House Ramen. Brand Identity, Packaging

This brand design embraces the hands-on one-man dedication of a chef to bring a foreign dish to his local community. He treats his ramen as his craft and contribution to a growing gastronomic city right at the culinary capital of the Philippines.