Design Alchemy Collective
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We want to introduce you to Khushiram.
He runs the block printing studio in Jaipur where every Design Alchemy Collective piece begins. He operates a water recycling plant - rare in an industry that has depleted local water supplies for decades. He pays fair wages. He knows every member of his team.
We didn't learn this from paperwork. We learned it by being there. We know it because we've sat at his table, eaten with him, and watched him work.
That's the person behind every pattern you bring home.
https://designalchemycollective.com/blogs/artisan-stories-1/the-man-who-carries-five-generations-in-his-hands
04/06/2026
This fabric was never meant to exist.
It was laid on the print table of a block printing studio in Jaipur - there to catch excess ink from the real work happening above it. Absorbing ghosts of paisleys, florals, geometrics. Layer after layer. Print after print.
Traditionally, it gets thrown away.
We were standing in that studio three years ago when we saw it. To two trained designers, it was the most beautiful thing in the room.
That moment is why Design Alchemy Collective exists.
Every cushion, quilt, tea towel and kaftan we make starts with that rescued fabric. No two pieces are ever the same. No two ever will be.
Read the full story:
https://designalchemycollective.com/blogs/the-underprint-story
https://designalchemycollective.com/blogs/the-underprint-story
25/05/2026
Wrap yourself in the luxury of natural fibre quilts, thoughtfully handcrafted for warmth, breathability, and comfort. Experience softer, more natural sleep in every season. Beautifully made with premium fibres that feel as good as they look, because true luxury begins with the way you rest.
Handcrafted with soul. Designed for timeless living. Our artisanal cushions and quilts are created using natural fibres, layered textures, and time-honoured techniques that celebrate craftsmanship and story. Each piece is thoughtfully made to bring warmth, character, and effortless beauty into your home, timeless textiles to live with, love, and collect.
07/05/2026
Handcrafted with soul. Designed for timeless living. Our artisanal cushions and quilts are created using natural fibres, layered textures, and time-honoured techniques that celebrate craftsmanship and story. Each piece is thoughtfully made to bring warmth, character, and effortless beauty into your home — timeless textiles to live with, love, and collect.
Makers Market Weekend Event:
Come on down and join us.
Makers' Market represents an exciting evolution in New Zealand's design landscape, a dedicated celebration for designers and design lovers seeking truly exceptional and unique pieces.
While Auckland's vibrant cultural scene already honours art and fashion with devoted events, Makers' Market now gives design the spotlight it deserves, with a special focus on elevating the voices that matter most: independent creators.
10–3
Saturday and Sunday
October 11 & 12
Location /
Good Form Gallery
86 Newton Road, Eden Terrace
Some pieces don’t blend in.
They anchor a room.
This one shifts the energy the moment it’s placed. The texture softens the space. The colour adds quiet confidence. The pattern draws the eye without overwhelming it.
It’s not just décor - it’s a focal point.
Perfect for the design lover who isn’t afraid of colour.
For the collector who values craftsmanship.
For the home that feels curated, not copied.
This is where New Zealand refinement meets Indian artistry... and the result is something you won’t see twice.
Imagine this in your home.
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Address
Auckland
1050