ROOH by Rupsha

INTRODUCING ISHA SHORT DRESS💖

ISHA short dress is a piece of elegance and comfort blended in together. It’s made of pure cotton printed fabric, making it a perfect match for your cafe dates and brunch outings✨

Shop now🌸

Designer,sustainable,pinterest,brand,fashion,slowfashion,summer,dresses,cafe,shortdress,magic

SURVI SHORT DRESS🌸

This dress is made of pure khadi cotton printed fabric,this piece is super elegant, stylish and comfortable.The perfect dress for your picnics, brunch dates and cafe meets.

Designer,fashion,pinterest,slowfashion,artfashion,sustainable,dresses,summer,monsoon,midi,label,brand

INTRODUCING MAYA SHORT DRESS🦚

This dress is made of pure khadi cotton along with cotton kantha stitched fabric,its style and comfort aligned in a dress.The perfect match for your lunch dates and cafe meets.

Pinterest,fashion,designer,slowfashion,greenfashion,sustainable,cotton,dress,cafe,clothing,brunch,label,brand

Introducing GUNJAN MIDI DRESS🌻

Gunjan midi dress is made of pure cotton printed fabric, it’s super soft & light on skin. This dress is the perfect match for your brunch dates, picnics and cafe outings!

Fashion,Pinterest,Designer,Slowfashion,greenfashion,sustainable,summerfashion,cafe,brunch,dress,smallbusiness

NEW DROP COMING SOON🌷✨

Rooh summer 2025🤍

A mindfully curated summer dress collection of Midis and Maxis, especially for brunch dates, picnics and your me time🫶🏻

Fashion,designer,label,brand,slowfashion,clothing,greenfashion,sustainable,picnics,curation,pinterest

Here’s another “Roohmerian” flaunting our CHAI SAREE🫶🏻

Happy customer pictures!🥳

Fashion,customer,happy,Kolkata,pujo,selflove,friends,evening,homegrown,small business

We got featured on the fashion segment of INDULGE EXPRESS!🤍

Today our morning started on an extremely good note, getting featured on Indulge Express has been nothing less than a dream for us.🪬
A big thanks to for making this happen for us!

Can’t be more grateful🧿

Here’s our last one from this series APARNA, “Shantiniketan Saree” & “Garden of Peace Blouse”

This collection is very special to us as it’s inspired by our cofounder , her style, her warm aura, her confidence and ofcourse her creativity.
This campaign is about a woman prioritising herself, taking care of herself and not caring about what the outer world thinks of her!

Thank you for being our APARNA!🪷
did a really good job!

Campaign and story visualisation by
Creative Direction and styling by team
Drapped by-
Hair and makeup by

And at last a BIG thanks to for letting us shoot at their location and being the most kind and helpful!

Introducing our “Naksha” Saree and “Kalo Jaam” Blouse from the APARNA EDIT🤍🪷

This collection is very special to us as it’s inspired by our cofounder , her style, her warm aura, her confidence and ofcourse her creativity.
This campaign is about a woman prioritising herself, taking care of herself and not caring about what the outer world thinks of her!

Muse- 🌷
perfectly captured the essence of our campaign

Campaign and story visualisation by
Styling and creative direction by team
Drapped by-
Hair and makeup by

A BIG thanks to for letting us shoot at their location and being the most kind and helpful!

Designer,Saree,Blouse,Pujo,Durga Pujo,Festival,Global,Vogue,Bengali,Brand,Label,Styling

Introducing LOOK BOARDS to help you style up your looks!🦋☕️

Decoding our Checkmate Saree and Lotapata Blouse Look!✨
All the details in the post, do check it out!

Styling and Lookboard by 🫶🏻

Muse- 🦋

Fashion,Designer,Look,Pinterest,Lookboards,Moodboards,Saree,Global Fashion, Vogue, Highfashion,Homegrown,Small business,Kolkata,Styling