Magnitude

Magnitude is for people ready to put the paintbrush down.

Patrick, Magnitude's founder, once popped in to see an MD and found him redecorating his own office. He'd been at it since the weekend. "It never stops," he said.

There are plenty of reasons a business stops growing. We've never seen "painting the skirting boards" on the list.

We've all got a paintbrush: the job that feels busy, so we don't have to do the one that matters.

If you'd like to talk yours through with somebody outside your normal circle, get in touch for a virtual cuppa.

Magnitude is on a mission to make sure you're invited to play the long game.

It's been Patrick's mission — Magnitude's founder — for forty-odd years, ever since the day he found out he wasn't invited to play it himself.

We've found that a lot of people are ambitious, but they've got short horizons. That's not their fault. It's the way they were brought up, the way they lived — all those sorts of things.

If you're looking for a way to break that programming, and fancy climbing a tall hill to see what's actually out there — start by talking to someone outside your normal circle. Get in touch for a virtual cuppa. Who knows where it might end up.https://api.leadconnectorhq.com/widget/booking/rMGJcKbGJvRY43QFYUBA

Just got back from the Entrepreneurs Circle National Convention in Birmingham. Fourth year running.

This year's theme was the Wild West — Golden Nuggets. And they didn't hold back. Cowboy boots five foot high. A bald eagle. Covered wagons in reception. Felt like walking onto a film set.

Went with the Wolverhampton crew — that's us below, all in our prospecting gear.

Two days of brilliant speakers. Rory Sutherland. Geoff Ramm. Simon Squibb. Even the Botterill family themselves, who run the whole show.

And here's the thing nobody tells you about events like this — by day two, my brain was full. Properly full. Too many good ideas, no room left to carry them.

Reminded me of King Midas. Everything he touched turned to gold, right up until he touched his dinner and couldn't eat it. A life made of gold wasn't a life he could actually live.

Same with ideas. Touch every golden nugget in that room, and you'll starve just the same.

So I did what Nigel Botterill told fourteen hundred of us to do on the way out. Wrote my top ten ideas down. Cut it to five. Cut it to three. Put a date on each one.

Because an idea without a deadline is just a wish.

I'm off now to finish sorting my own three golden nuggets.

I am at the EC convention

Simple change — swapping "a caff" for "a Wolverhampton caff" keeps it tight and grounds it in his own patch without overloading the line:

Can you imagine walking into a Wolverhampton caff like the one above?

Full post with that in:

There's one thing that really drives me mad: when people hide their prices.

Can you imagine walking into a Wolverhampton caff like the one above?

Fancy a bacon sarnie? Price? Let's chat.
Full English? Just book a consultation.
Cup of tea? Fancy a quote? Just ask.

You'd take one look at that board and think, "sod that for a game of soldiers." You'd walk straight out, and you'd be telling everybody for weeks how bad it was.

And I get exactly the same feeling booking a "discovery call" with most business coaches. You ring up with one straightforward question: how much does this cost? Somehow you end up answering a whole heap of questions about your budget, about how much you're willing to spend — and then, surprise, surprise, you get handed a figure right at the top end of what you said you could afford.

And it's the people already struggling to know if they can afford help who get made to feel daft for asking.

I don't do that. All my prices are on my website, in full, before you even get to talk to me. If you want to know what it costs in the UK right now, it's somewhere between £100 and £3,500 a month. That took a fair bit of digging to find out. So now you know.

You wouldn't stand for "enquire within" on your Sunday roast. Don't stand for it when you're trusting your business with your advice.

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Magnitude dot biz ... for people who want to know the price before they ask.