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Founded in 1982, Sports Direct is today the UK's largest sporting goods retailer
What padel racket you choosing 🤩?
10/08/2026
Swipe through for our Sports Wrap today! 🤩
Bruno Guimarães signs with Arsenal, England Cricket gets new management, Mckenna wins in Ireland, Garcia joins Fulham with Arbelo and fellow team mates and Niemann claims his 9th title on Liv Golf tour.
9.83 seconds. One challenge. ⏱️⚡
Could our Commonwealth athletes stop the timer on the exact time of the Games’ men’s 100m record?
Watch to see who nailed it… 👀
British tennis. Big moments. 🎾
Arthur Fery is making headlines at Wimbledon in ASICS. Step onto court in the same brand trusted at the highest level.
Shop ASICS tennis footwear at Sports Direct. 📲
24/06/2026
☀️ The forecast is looking good.
Whether you’re training, travelling or taking it easy, we’ve got your heatwave essentials covered.
Shop now at Sports Direct.
01/06/2026
World title ambitions loading… ⏳🔥
Adam Azim stops Steve Claggett inside three rounds! The Super-Lightweight division is on notice.
Stepping into the ring in . Stepping out with the win.
Congrats, Adam 👏
23/04/2026
Everyday essentials, done properly 🔥
modelling Nike boxers - comfort, fit, and made for the daily rotation 💪
Available now at Sports Direct 🛍️
From the Sports Direct store to the Royal Albert Docks 🏃♂️💨 powered by - Fight day 5K done right ahead of . Energy high, city moving, all eyes on fight night.
With , , & setting the pace 🔥
Day One energy, every day 👟
The Converse Day One - simple, clean, and always in rotation.
Available now at Sports Direct.
🚨 Gym Crimes in session. 🚨
Some things just shouldn’t be happening in the gym…
Time to fix up. The Nike Metcon is built for doing it properly. 🏋️♂️🔥
Available now at Sports Direct.
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| Tuesday | 9am - 8:30pm |
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| Sunday | 11am - 5pm |
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