ASBIS

🛍️ Physical retail has long faced a visibility gap - brands can see what sells, but not what truly drives attention in-store

While digital channels offer clear engagement metrics, offline retail still relies mostly on sales data and assumptions.

Prestigio Solutions together with DISPL, changing this by introducing measurable engagement into physical retail using edge infrastructure and AI analytics.

📊 Recent pilot deployments in the UAE demonstrated the potential of this approach:

• up to 32% engagement rate
• ~30 seconds of average attention time
• up to 3.5x repeat interactions
• hundreds to thousands of real in-store interactions measured in days, not months

📈 The results show that retail engagement can now be tracked with a precision once reserved for digital channels, without changing store infrastructure.

This marks a shift from static retail displays to measurable retail intelligence, and from assumptions to real behavioral data.

🚀 Physical retail is becoming measurable.

Special thanks to the team at ASBIS Middle East for their on-the-ground support in making these pilot deployments possible.

https://news.asbis.com/news/press/from-retail-displays-to-retail-intelligence-infrastructure/

LORGAR opens A&P Performance Lab in Riga, a new B2B Esports Hub 🎮

LORGAR has launched the A&P Performance Lab, a professional esports training and B2B engagement hub in Riga, Latvia.

Designed as a live environment for product validation and partner experiences, the facility features the complete LORGAR ecosystem and is already being used by professional teams including PassionUA and Astral.

Beyond training and bootcamps, the venue serves as a platform for product demonstrations, partner events, and hands-on brand experiences.

https://news.asbis.com/news/press/lorgar-opens-ap-performance-lab-in-riga-as-a-b2b-esports-hub/

ASBIS is proud to expand the presence of SIMAGIC in Poland through our partnership with Driftingowe Mistrzostwa Polski (DMP) 2026.

Throughout all four championship rounds, visitors will have the opportunity to experience professional SIMAGIC racing simulators and discover how sim racing continues to bridge the gap between gaming and real-world motorsport.

We look forward to supporting Poland’s growing sim racing community and bringing immersive racing experiences to fans across the country 🏎️

https://news.asbis.com/news/press/asbis-expands-simagic-presence-at-the-polish-drifting-championship-2026-as-official-partner/

AI infrastructure is moving beyond GPU-centric design ⚙️➡️🧠

The latest server market data, including AMD EPYC reaching 46.2% revenue share, highlights a growing emphasis on CPU-led coordination layers required for agentic AI workloads. 🤖🧩

This reflects a broader shift: AI performance is no longer defined only by compute power, but by system-level orchestration across the entire stack.

GPUs generate intelligence 🧠

CPUs operationalize it ⚙️

🌐Read more on our website https://news.asbis.com/news/ai-driven-world/amd-epyc-drives-a-structural-shift-in-the-ai-data-center-cpus-reclaim-strategic-importance-in-the-agentic-ai-era/

Intel® Ethernet E835 controllers and adapters deliver high-performance, power-efficient networking designed for AI, cloud, enterprise, and edge environments.

Discover how E835 helps organizations build scalable, secure, and AI-ready infrastructure while reducing operational costs.

🔗 Read more: https://news.asbis.com/news/suppliers/introducing-intel-ethernet-e835-controllers-and-adapters/

ASBIS supports the growth of the circular economy through Breezy, its trade-in and refurbishment business.

At Retech Days Europe in Berlin, Breezy CEO & Co-Founder Andrii Kosar and Co-Founder & Omnichannel Director Ruslan Tomashchuk joined global industry leaders to discuss how refurbished electronics are evolving into a scalable, investment-driven sector.

The industry is clearly entering a new phase more structured, more transparent, and increasingly central to the global technology value chain. Through its integrated circular model, Breezy connects trade-in, refurbishment, quality assurance, and resale into one ecosystem, helping extend device lifecycles, reduce e-waste, and unlock greater access to technology.

For more insights, visit: https://news.asbis.com/news/press/breezy-highlights-circular-economy-innovation-at-retech-days-europe-in-berlin/

Supply chains have become a strategic driver of growth, resilience, and customer experience.

At DELIVER Europe, one of the continent’s leading invitation-only events for retail, commerce, and supply chain leaders, the ASBIS team explored the trends and innovations shaping the future of global commerce.

Representing ASBIS, Alexey Souslau, Jan Strouhal, and Anton Artiushin engaged with partners across the logistics ecosystem, from retail solutions and fulfillment to transportation and last-mile delivery.

As ASBIS continues to expand across 50+ countries in EMEA, these conversations help us strengthen our operations, support our partners more effectively, and stay ahead in an increasingly connected world.

🌿 Sustainability is a journey, not a destination.

This World Environment Day, we are proud of the steps ASBIS teams across EMEA continue to take - from reforestation initiatives to recycling programs and circular-economy projects.

Together, we’re helping build a greener future!

Intel puts agentic AI to work. New Intel® Xeon® 6+ processors help data centers handle growing AI workloads with better performance, efficiency, and scalability - keeping CPUs at the center of AI orchestration, networking, and data movement.

🔗 Read more: https://news.asbis.com/news/suppliers/intel-puts-agentic-ai-to-work-with-xeon-6-networking-and-ai-systems/

Scaling Premium Retail in EMEA: How ASBIS is redefining the Apple experience

Traditional retail is evolving, and scaling a premium brand across diverse borders requires more than just opening new storefronts, it demands absolute operational consistency and deep ecosystem integration.
In our latest interview, ASBIS breaks down the strategic vision behind the rapid expansion of the iSpace network, which now spans 36 showrooms across high-growth markets.

Key takeaways from the interview with Pavel Kakovka, CCO Monobrand UGCIS at ASBIS Group:

🔸 An experience-first platform: iSpace is built as a premium experience platform rather than a traditional retail chain, bridging the gap between individual consumers and business clients.

🔸 Strategic regional footprint: Targeted expansion into Azerbaijan, Kazakhstan, Moldova, and Georgia capitalizes on long-term market dynamics and rising demand for official, premium tech ecosystems.

🔸 The scaling challenge: The ultimate test lies in maintaining Apple’s strict global retail standards while adapting flexibly to local market conditions and securing high-traffic, premium destinations.

🔸 Operational excellence: Success is sustained through continuous Apple product education, unified cross-border practices, and rigorous, regular quality audits.

By elevating the regional retail landscape, ASBIS is not just selling devices; it is fostering long-term customer loyalty and driving deeper adoption of the Apple ecosystem across EMEA.

Read the full interview to explore our growth strategy and operational insights: https://news.asbis.com/news/press/elevating-the-retail-landscape-inside-asbiss-vision-for-apple-retail-in-emea/