All In Media Management

82% of consumers are more likely to trust a company when its senior leaders are active on social media. - Edelman Trust Barometer

In an age where technology and automation mediates almost every transaction, it’s easy to forget how people are still buying from people.

I met a restaurant owner yesterday and he was asking me whether he should be posting himself in his social media videos. I told him 100% you should be posting yourself in those videos so you can create a relationship with your audience. So that when people think about a Shawarma shop in Mississauga, they think about him, and his face pops up. That’s the power of a physical presence on social media.

We live in a golden era where you can show up on people’s feeds and have reach on a scale that has never been done before. People don’t buy from brands, they buy from other people.

Know a store looking to run ads? Send us a DM to get started 📲

Small prefabricated homes are becoming a big trend at home shows lately. These are compact homes that are built in a factory and then delivered to your property. Because they are pre-built, they can often be installed much faster than a traditional home addition or backyard build.

Many companies are promoting them as flexible spaces that homeowners can add to their property. Some people use them as backyard offices, Airbnb rentals, guest houses, or even small living spaces for family members like aging parents or adult children.

The big selling point is speed and simplicity. Instead of months of construction, the unit arrives mostly finished and is placed on the property with minimal on-site work.

But the real question is, is the hype real?

Are homeowners actually buying these in large numbers, or is it mostly salespeople at the shows creating the buzz to drive demand?

Curious to hear what people think. Would you put one of these on your property?

Today’s reminder. We are currently in the Golden Age. How do you think our consumption behaviour will change?

Have a construction/home renovation company and thinking about creating organic content? DM me “Content” to get started.

HDR balances bright windows and dark corners in one clean shot. Keeping your visuals sharp and professional. Showcasing your craftsmanship properly.

Better photos = stronger brand = more trust.

Looking to shoot your next big project? DM me “shoot” today to get started.

Asking Hadi Elatabani about his experience being an electrician apprentice and content creator. How he talks about the lessons he’s learned, the biggest mistakes he’s made on the job and the most rewarding part of his career.

Here are the 4 different ways to get new clients.
I got these four from in his book $100M Leads which I recommend to my entire audience. For the past six months I’ve been implementing this into my business and have seen immense success come from it.

1. Warm Outreach: This is all your friends, family, connections, phone contacts. These are the people that know you or you’ve already had an interaction with. This is a great place to start for your business’s leads.
2. Cold Outreach: These are the people that don’t know you, you can find your customers online, in directories and you can call them/email or vist them in-person at their shops
3. Content Creation: This is the content you create to post online. When creating content, ask yourself: “Where do my customers hangout?” And start posting your content where they consume content daily/weekly.
4. Paid Ads: This is for those established businesses who are prepared to nurture the inbound leads coming in this can be through social media ads or google ads.

Looking to make organic/paid content for your construction home renovation company? DM me today to get started.

Here are the 4 different ways to get new clients.
I got these four from in his book $100M Leads which I recommend to my entire audience. For the past six months I’ve been implementing this into my business and have seen immense success come from it.

1. Warm Outreach: This is all your friends, family, connections, phone contacts. These are the people that know you or you’ve already had an interaction with. This is a great place to start for your business’s leads.
2. Cold Outreach: These are the people that don’t know you, you can find your customers online, in directories and you can call them/email or vist them in-person at their shops
3. Content Creation: This is the content you create to post online. When creating content, ask yourself: “Where do my customers hangout?” And start posting your content where they consume content daily/weekly.
4. Paid Ads: This is for those established businesses who are prepared to nurture the inbound leads coming in this can be through social media ads or google ads.

Looking to make content for your construction home renovation company? DM me today to get started.

Organic content vs Paid ads:

Organic content
• Builds trust & credibility
• Creates real relationships at scale
• Nurtures warm, high-quality leads over time

Paid ads
• Drive instant leads
• Low–medium quality upfront
• Still need proper nurturing

So, what’s the move?
Start with organic content.
See what messaging and visuals actually resonate.
Then turn the winners into paid ads.

Want to start running ads or posting organically?
DM me to get started

Short BTS of us preparing a product shoot here at the Kitchener location with the man .

If you’re looking to get your products shot professionally DM me “PRODUCT” to get started.