Between The Covers

She carried everyone else’s emotions while ignoring her own.

This Mother’s Day, BTC explores the burnout nobody talks about the invisible emotional labor mothers carry every single day.

For the mother who kept showing up even when she was exhausted.

Read the full story on the BTC App.

Tag a mom who deserves to feel seen today❤️

She doesn’t need more flowers that’ll be dead by next day🌸

This Mother’s Day, give her something that actually stays — a slow morning, a day off, a ritual she’ll repeat every single night.

We put together 10 gifts under $100 that she’ll use, love, and remember long after the day is over. Swipe through and find the one that feels like her. 👉

Shop the full collection — link in bio.

❤️

We’ve been trained to absorb hurt quietly and call it “maturity.” We run the household, manage the emotions, and find the missing chargers—all while our own cups stay empty.

But here’s the truth: Kindness, when it’s compulsory, isn’t a virtue. It’s labor. It’s time we stop handing out our peace for free just because it’s “expected.”

Maryann Perri’s latest piece is a manifesto for every woman tired of being the “nice girl.”

Link in bio to read Rebel Without a Pause.

Moving "Girls Trip 2026" from the notes app to the boarding pass. 

From Toronto’s skyline to Banff’s glacial blues, Canada is the ultimate backdrop for your next chapter. Minimal planning, maximum memories. 

Which destination is calling your name?

Earth Day isn’t about perfection—it’s about intention.

What we choose, buy, and keep matters. Small shifts, done consistently, shape something bigger.

Thoughtful living. Real impact.

You don’t need a reason for flowers… but there’s always one 🌸
From celebrations to “just because”, say it with flowers.

📲 Download the BTC app & start gifting!

🌷 Slide to the end for a deal you need.