Knowledge Works

Design Thinking is an under utilized approach that can significantly benefit new products and services, turning innovation into a value-added ROI. Here is a literature review of Design Thinking.
https://www.researchgate.net/publication/258183173_What_Is_Design_Thinking_and_Why_Is_It_Important

What Is Design Thinking and Why Is It Important? Design thinking is generally defined as an analytic and creative process that engages a person in opportunities to experiment, create and prototype models, gather feedback, and redesign. Several...

Using Ethnographic Research to generate deeper insights into consumer behaviour.
https://www.marketingweek.com/2014/05/09/how-to-use-ethnography-for-in-depth-consumer-insight/

How to use ethnography for in-depth consumer insight Spending a weekend sitting in someone else’s house reporting when, why and how much they ate, drank, bathed, watched TV or used their mobile phone isn’t everyone’s idea of a good time, but for a marketer it is one of the best ways to gain deeper customer insight.

http://www.businessinsider.com/heres-why-companies-aredesperateto-hireanthropologists-2014-3

Here's Why Companies Are Desperate To Hire Anthropologists Companies live and die by how well they understand their customers. Know who's good at understanding people? Social science.

http://www.globalresearch.ca/doomsday-seed-vault-in-the-arctic-2/23503

"Doomsday Seed Vault" in the Arctic This article was first published in December 2007. One thing Microsoft founder Bill Gates can’t be accused of is sloth. He was already programming at 14, founded Microsoft at age 20 while still a s...

http://www.sociologicalscience.com/

https://www.upress.umn.edu/book-division/books/red-skin-white-masks #.U6F2MWE8aNg.facebook

Red Skin, White Masks — University of Minnesota Press Fundamentally questions prevailing ideas of settler colonialization and Indigenous resistance

http://www.smithsonianmag.com/innovation/this-tower-pulls-drinking-water-out-of-thin-air-180950399/?utm_source=facebook.com&no-ist

This Tower Pulls Drinking Water Out of Thin Air | Innovation | Smithsonian Designer Arturo Vittori says his invention can provide remote villages with more than 25 gallons of clean drinking water per day