StratComm

StratComm

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StratComm is a strategic communications (StratComm) competition open to students enrolled in the Communication Studies and Multimedia program at McMaster.

StratComm is McMaster University’s strategic communications (StratComm) competition for students enrolled in the Communication Studies and Multimedia program. It allows its participants to showcase their strategic planning skills in real life scenarios and for real clients. Students will utilize their knowledge of marketing, public relations, and all forms of creative design and writing to come up with a strategy that will benefit their clients in getting their messages out to the public.

Communications and multimedia students vie for top prize at StratComm 2017 | McMaster Daily News 03/28/2017

"McMaster students' ingenuity, design skills and strategic know-how were on display at StratComm 2017."

Read about the competition and how participants showcased their communications and multimedia skills in this story by the McMaster University Daily News: http://bit.ly/2nfeWLi

McMaster Faculty of Humanities

Communications and multimedia students vie for top prize at StratComm 2017 | McMaster Daily News McMaster students’ ingenuity, design skills and strategic know-how were on display at StratComm 2017, an annual marketing and communications competition hosted by McMaster's 

StratComm 2017 Presentations 03/27/2017

StratComm 2017 was one of the best competitions yet! Thank you to all the teams and businesses for participating, and the faculty members, judges and volunteers who made the event possible.

03/25/2017

Congratulations to all participants in this year's StratComm, and a special congratulations to our second place winner, Before 8 Communications, and our first place winner, Smart Communications!

The top 4 presenting StratComm 2017 teams, and managers Dana Hill and Naeema Bawa

Photos 03/24/2017

Congratulations to Smart Communications, the first place team for StratComm 2017! Their presentation and plan for Westdale BumbleBean was buzzin. 🐝 Thank you to all the teams who presented and those involved in organizing the event.

Photos from StratComm's post 03/22/2017

Congrats to last year's winning team, MVPr, for being a finalist in the Public Relations category for the Emerge.TO Awards, for their plan on Ralphy's Retreat: Sanctuary for Pot-Bellied Pigs and Farm Animals!

Photos 03/16/2017

What pairs best with strategic communications? Tasty, free donuts from a true jem, Donut Monster!
Treat your tastebuds while supporting the top 4 teams as they present their plans on March 24: http://bit.ly/2lXSPfs

Photos 03/03/2017

Congratulations to our top 4 teams: Smart Communications, King Street Communications, Before Eight Communications, and The People's Public Relations!

Next up is the final presentation round: stay tuned for more details.

We commend all our teams on a job well done, and thank everyone who participated!

Photos by: Kay Da Silva Media

Photos 02/28/2017

Before Eight Communications is our final team, and they're serving up something sweet this StratComm season!

Team Members (left to right):
Bianca Marie - 4th year Communication Studies
Brianne Zelinsky - 4th year English & Communication Studies
Kenzie Beatty - 4th year Communication Studies

Business/Organization:
Sticky's Candy Westdale

Read their feature here: http://bit.ly/2mpRcap

Photo by Kay Da Silva Media

Photos 02/26/2017

Our sixth team, The People's Public Relations, is proposing a communications-style makeover for Westdale's favourite hair salon.

Team Members (left to right):
Kenady Ellenson – Communication Studies, 4th Year
Rachelle Brown – Communication Studies, 4th Year
Veronica Duff – Communication Studies, 4th Year
Rebecca Abelson – Communication Studies and Political Science, 4th Year

Business/Organization:
Albert Snow Hair Design Group

Photo by Kay Da Silva Media

Read their feature here: http://bit.ly/2lJOSta

Photos 02/23/2017

Smart Communications, our fifth team, is buzzing with strategic communication ideas!

Team members (left to right):
Jaime Cook – Communication Studies and Multimedia, 3rd Year
Janus Gomez – Multimedia, 3rd Year
Nardos Abraha – Communication Studies, 4th Year
Emily Lise – Communication Studies, 3rd Year

Business/Organization:
Westdale BumbleBean

Read their feature here: http://bit.ly/2mgXaHo

Photo by Kay Da Silva Media

Photos 02/21/2017

Say hello to Wavelength Collective, our fourth StratComm team!

Team Members (left to right):
Hannah Rankin - Communication Studies, 4th Year
Shelby Clements - Communication Studies, 4th Year
Brittany Haschek - Communication Studies, 4th Year

Business/Organization:
Sprinkles on Top

Read their feature here: http://bit.ly/2mi6qdr

Photo by Kay Da Silva Media

Photos 02/17/2017

And that's a wrap for Part One of the competition! Congratulations to all our teams, and have a great (and well-deserved) reading week. 👏👍

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