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Launchcode

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04/18/2024

Maximizing the potential of emerging technologies starts with asking the right questions.

Like SimplAR Co-Founder Alisha Olandesca asked: “How do we use this technology in very specific business, and use cases that drive the most important outcomes in our business?”

On the latest episode of Launchcast, SimplAR Co-Founders, Alisha and Joel Olandesca, joined our Chief Product and Marketing Officer, André Buarque Buarque, for a fantastic conversation on user-friendly, cost-effective web-based augmented reality experiences that have been tailored for events and experiential marketing.

The conversation also highlights their journey, the value of & , its adoption, the biggest changes and challenges, and more.

The episode is out on our YouTube channel, and on your favorite audio streaming platforms.

04/15/2024

The latest episode of Launchcast will be out later this week with the amazing SimpleAR, a Calgary-based AR tech company.

Co-Founders Alisha Olandesca and Joel Olandesca talk about user-friendly, cost-effective web-based augmented reality experiences tailored for events and experiential marketing, that can be easily deployed and adopted.

Stay tuned for the episode.

04/10/2024

According to the survey by Resume Builder, 90% of the respondents said that it’s beneficial if the candidate has ChatGPT-specific experience.

This is as much about the direction the companies are strategizing to take, as much as it is about what candidates need to set themselves apart in a job market.

AI adoption at businesses around the world is clearly on the rise, creating savings, efficiencies and a competitive advantage in a digital era.

At Launchcode, we help businesses in AI adoption driven by their goals and objectives. We enable them to leverage AI for limitless opportunities in Efficiency, Earnings, Experience, Enhanced Compliance, and ESG - these make up our 5Es Framework.

‘AI-powered’ has a nice ring to it.

Interested in a conversation that simplifies AI? Let’s talk!

04/04/2024

“Bootstrap forces you to focus on what matters.”

Alberio Bathory-Frota, Co-Founder and Chief Visionary Officer at both Patronscan and Launchcode, shares a glimpse of his entrepreneurial journey with Patronscan that has made it the leading ID verification network in North America.

Whether you are a business executive, a startup or an entrepreneur, you will not want to miss the latest episode of Launchcast.

Alberio was joined by Patronscan’s VP of Growth, Jason Swanson, in an insightful conversation with our Chief Product and Marketing Officer, Andre Buarque, about safety, ID verification, accountability, innovation, customer success and more.

The link to the full podcast episode is in the comments.

03/28/2024

Our latest episode is out, and we talk about the company that started it all.

Join us as we explore how ID verification fosters safety, trust and accountability, with Alberio Bathory-Frota, Co-Founder and Chief Visionary Officer for both Launchcode and Patronscan, and Jason Swanson, Patronscan’s VP of Growth.

In this amazing conversation hosted by Launchcode’s Chief Product and Marketing Officer, André Buarque, they also talk about Patronscan’s bootstrapped journey, innovation and how it keeps more than a million people safe every week through ID verification.

The episode is out on our YouTube channel, and on your favourite audio streaming platforms. Links are in the comments.

03/25/2024

The next Launchcast episode is an exciting one for us!

We, at Launchcode, are proud that we emerged out of a successful product company - Patronscan - that is focused on building trust and shaping a safer world.

This week on Launchcast, we have the opportunity to tell the fantastic, bootstrapped story of Patronscan.

Co-Founder and Chief Visionary Officer, Alberio Bathory-Frota, is joined by Patronscan’s VP of Growth, Jason Swanson, in a conversation with Launchcode’s Chief Product and Marketing Officer, Andre Buarque.

Stay tuned!

03/20/2024

Having been a part of the Alberta tech ecosystem since our beginnings, we have witnessed the struggles of businesses in their attempts to harness technology for growth.

So when the opportunity came up to partner with Society 5.0, we were thrilled.

Society 5.0 is a forward-thinking initiative in Alberta led by Brenda Beckendorf and Miki Reeder, empowering C-level leaders to integrate advanced technology into their businesses. It aims to promote innovation, entrepreneurship, and tech investment, addressing challenges while fostering collaboration and sector growth beyond borders.

As technology evolves rapidly, we believe this is a fantastic opportunity to help businesses harness their full potential, especially with AI.

We simplify AI for businesses. Our team is dedicated to driving innovation and tech advancement in Alberta and beyond.

Let's collaborate and innovate together!

Photos from Launchcode's post 03/15/2024

Recently, University of Calgary's Haskayne School of Business had our Chief Product and Marketing Officer, André Buarque, to engage with students, sharing his journey as a successful marketing executive and the transformative impact of AI in marketing.

As a tech company, we're thrilled about the endless possibilities that evolving technologies offer.

It's inspiring to see future talent learning to harness these tools from an early stage.

A special shoutout to the AIM organizers for hosting the event and we have on good authority that Andre enjoyed the pizza! 🍕😋

Photos from Launchcode's post 03/06/2024

AI market size is expected to reach nearly $2 trillion by 2030, according to Statista.

In 2023, the global AI market was valued at $207.9 billion and is projected to hit 298.2 billion by the end of this year.

AI adoption is clearly on the rise by companies worldwide, creating savings, efficiencies and a competitive advantage in a digital era.

For instance, Generative AI is being used for data analysis, training conversational chatbots, content creation, and more.

At Launchcode, we help businesses in AI adoption driven by their goals and objectives. We enable them to leverage AI for limitless opportunities in Efficiency, Earnings, Experience, Enhanced Compliance, and ESG - these make up our 5Es Framework.

What does this mean for medium to large-scale enterprises? A real shot at creating a competitive edge.

‘AI-powered’ has a nice ring to it. It also has the potential to power and transform your business.

Interested in a conversation that simplifies AI? Let’s talk!

02/28/2024

Generative AI can enhance a high-skilled worker's performance by up to 40% compared to those who do not utilize it, according to a study by MIT Sloan School of Management.

At Launchcode, we understand the transformative potential of AI and are dedicated to helping organizations in AI adoption.

Research indicates that only a fraction of senior leaders demonstrate a commitment to AI - only 17% of companies are mapping out AI opportunities across their operations.

What does this mean for medium to large-scale enterprises?

Boundless opportunities to boost Efficiency, Earnings, Experience, Enhanced Compliance, and ESG — our 5Es Framework.

AI-powered has a nice ring to it, it also has the potential to power and transform your business.

Interested in a conversation that simplifies AI for your organization? Let’s talk.

02/21/2024

By the end of 2024, over 50% of IT spending will be allocated to digital transformation, according to multiple studies.

What does that mean for medium-large-scale enterprises, whether you are in Energy or Finance or Manufacturing?

Simply put, you have competitors who are allocating a significant amount of resources to drive growth through Efficiency, Earnings, Experience, Enhanced Compliance and ESG.

These five components also make up our 5Es Framework.

At Launchcode, we have helped clients drive their technology strategy, and built transformative solutions that have created new business models, automated processes, and more, all to achieve at least two of the 5Es above for them.

For instance, companies that invest in innovation generate 13% greater shareholder returns than those that don’t.

Interested in a conversation that simplifies Digital Transformation and/or Innovation for your organization? Let’s talk.

02/14/2024

Imagine a ~75,000% increase in the budget for a product. That’s what happened in the case of the federal government’s ArriveCAN application. From an initial cost estimate of $80,000 to a new estimation of $59.5 million by the Auditor General Karen Hogan herself.

No professionally run and innovative enterprise wants to see any increase in their budget estimates, let alone by a mind-boggling 75,000%.

It is to avoid such situations that we offer an extensive Discovery process called GENESIS, by Launchcode.

From fleshed-out user stories to a comprehensive technical document, design mockups, timelines and cost estimates, GENESIS offers you clarity and peace of mind as you drive innovation and digital transformation projects.

For a fraction of the cost of an entire project.

There is comfort in knowing where you are headed. It’s also a sound investment.

Want to learn more? Let’s talk: https://hubs.la/Q02l5k2F0

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