Andrew Serfontein - EXP Realty

The right price isn’t just a number. It’s a strategy.

One of the most important decisions a seller makes is setting the asking price.

Price too high, and you risk missing the most active buyers when your property first enters the market.

Price correctly, and you create interest, competition, and momentum from day one.

That’s why I spend so much time helping my clients understand not only what their property is worth, but also how buyers are likely to respond to it in today’s market.

Thank you to Solly for trusting me with the sale of his home and for taking the time to share this wonderful review.

What stands out most to me is his mention of support after the sale. For me, the job doesn’t end when the Offer to Purchase is signed. I remain involved throughout the transfer process and beyond, helping to ensure everything stays on track right through to registration and handover.

If you’re thinking about selling and would like honest advice on pricing, strategy, and timing, I’d be happy to help.

📞 069 508 5857

The real estate industry has changed.

The way properties are marketed has changed.
The way buyers search has changed.
The way sellers make decisions has changed.

Yet most agents are still doing things the same way they did 10 years ago.

Technology now allows us to understand buyer behaviour better, market properties more effectively, and provide clients with insights that simply weren’t available a few years ago.

But technology alone isn’t enough.

The real advantage comes from knowing how to use it to create better outcomes for clients.

Over the next week, I’ll be sharing some of the AI-powered tools and systems I’m using behind the scenes to help buyers and sellers make better property decisions.

Some of them might surprise you.

🏡 The future of real estate isn’t coming. It’s already here.

🏡 Selling your home shouldn’t feel like you’re doing it alone.

One of the biggest frustrations I hear from homeowners is that they never knew what was happening during the sale of their property.

Weeks go by.
Viewings happen.
Buyers come and go.

And nobody tells them what’s going on.

I believe communication isn’t an extra service—it’s part of the job.

Whether it’s feedback after a viewing, market activity, buyer interest, or progress on a sale, I make it a priority to keep my clients informed every step of the way.

Thank you to Silas for trusting me with the sale of your property and for taking the time to share this wonderful review.

Knowing that my clients feel supported, informed, and confident throughout the process means a great deal to me.

If you’re considering selling and would like an honest conversation about your options, I’d be happy to help.

📞 069 508 5857

In real estate, success isn’t determined by luck.

It’s not about putting up a board and hoping for the best.

It’s about understanding the market.
Knowing where buyers are coming from.
Pricing correctly from day one.
Presenting a property professionally.
Negotiating effectively.
And keeping clients informed every step of the way.

After living in Port Elizabeth for over 40 years and helping families buy and sell property across our city, I’ve learned that the best results usually come from having a clear strategy before the property ever reaches the market.

The truth is that most homes don’t sell because of luck, they sell because of preparation, positioning, and ex*****on of a professional marketing plan.

If you’re thinking about selling and would like an honest conversation about your options, I’d be happy to help.

069 508 5857

Getting bond approval can sometimes feel like climbing a mountain.

Bank statements.
Payslips.
Proof of address.
F**A documents.
Credit checks.
More forms.
And then… just when you think you’re done, someone asks for one more document.

It’s enough to make anyone feel like they need a personal trainer.

The good news? You don’t have to tackle the mountain alone.

One of the most important steps in the home-buying journey is getting properly pre-approved before you start viewing properties. It gives you clarity on your budget, strengthens your position as a buyer, and helps you move quickly when the right home comes along.

I work closely with trusted bond originators who can guide you through the process and help make the journey as smooth as possible.

Thinking about buying a home but not sure where to start? Let’s have a chat.

🏡 Buying your first home should be exciting, not overwhelming.

For many first-time buyers, the process can feel like a maze of paperwork, deadlines, approvals, inspections, and big decisions.

That’s why I believe my role is about more than simply helping you find a property.

It’s about guiding you through every step of the journey, answering your questions, keeping you informed, and making sure you feel confident throughout the process.

Thank you to Yonelisiwe for trusting me to be part of such an important milestone and for taking the time to share this wonderful review.

Helping people achieve their property goals is one of the most rewarding parts of what I do.

If you’re thinking about buying your first home and don’t know where to start, reach out to me and I’d be happy to help.

📞 069 508 5857

Buyers have all the data.

They’ve viewed the listing multiple times.
They’ve studied the photos.
They’ve checked the location.
They’ve compared similar properties.
They’ve probably even spoken to the neighbours.

And yet…

“I’m still thinking about it.”

Because buying a home has never been about data alone.

The internet can tell you what a property costs.
It can’t tell you whether it’s the right decision for your family, your future, or your lifestyle.

My role isn’t to sell you a house. Its to help you turn process the information so that you can make a confident decision when the right opportunity comes along. That’s where experience, local knowledge, and honest advice still matters.

Send me a DM for all your property needs.

Every home has a story.

It’s where birthdays were celebrated, milestones were reached, and countless memories were made. That’s why selling a property is about so much more than bricks and mortar.

It’s about understanding what this move means for you and your family, and making sure the next chapter starts on the right foot.

Whether you’re upsizing, downsizing, relocating, or simply ready for a change, my role is to guide you through the process with clarity, honest advice, and a strategy designed to achieve the best possible outcome.

Let’s make sure your next chapter is even better than the last.

Send me a DM if you are ready to close a property chapter and open a new one and we’ll get it done.

🗨️Property Myth:
“If I price my home higher, I leave room to negotiate.”

💥Reality:
Pricing a property too high can discourage buyers and slow down interest.
When a home is priced correctly from the start, it attracts serious buyers and creates stronger momentum in the market.

If you’d like to understand what your home could achieve in today’s market, feel free to reach out.➡️ https://ow.ly/WE5950Yq3U8

📱 069 508 5857 | ☎ 041 582 2608
📧 [email protected]
📍 EXP Realty, 45 6th Ave, Walmer, Gqeberha

📣Overpricing your property might seem like a smart strategy — but it can often lead to longer time on the market and missed opportunities.

Understanding the true value of your home is key to achieving the best possible result.➡️ https://ow.ly/rCm250Yogyc

📩 Contact me for expert guidance and a market-related valuation before you list.

📱 069 508 5857 | ☎ 041 582 2608
📧 [email protected]
📍 EXP Realty, 45 6th Ave, Walmer, Gqeberha

How Overpricing Impacts the Sale of Your House When selling a home, pricing is one of the most important decisions you will make. It directly affects how quickly your property sells, the level of buyer interest it attracts, and the final price achieved. While this approach is understandable, it often works against sellers rather than in their fa...