Lucia
Classic, Feminine Clothing. Based in Durban, South Africa.
Our Winter 2026 Collection is almost here…🐚
Inspired by the ocean, the sun and a love for femininity, this collection brings together exclusive and one-of-a-kind printed fabrics, your favourite silhouettes and a selection of new and updated styles.
Thoughtful details and timeless design elements come together to create pieces designed to be worn and loved for years to come…✨
Winter 2026 launching online this Friday, 26 June at 12pm 🌊
www.shoplucia.co.za
21/06/2026
As we slowly say goodbye to an incredible, incredible season of The Lucia Edit, we’re making space for the next chapter of Lucia. Our new season is going to be a special one and we hope you’re ready… 🐚✨🌊
19/06/2026
As we come to the end of this season, I just wanted to take a moment to reflect and say thank you!💕
The response to The Lucia Edit has been truly incredible and one of the strongest we have ever received in such a short space of time. Every order, message, comment and share has meant so much, and your support continues to allow Lucia to grow in ways I once only dreamed of.
As a small business, every collection represents months of planning, designing, sampling, refining and problem-solving behind the scenes, not to mention risk-taking. To see these pieces find homes in wardrobes across the country is something I never take for granted.
Thank you for trusting me. Thank you for choosing Lucia. Thank you for investing in locally designed pieces that can be worn, loved and styled for years to come alongside the pieces already hanging in your wardrobe, whether it's ours or yours.
Most importantly, thank you for supporting my vision. I have so much I want to do, and I hope that I am able to continue to build and grow for you.
Your kindness, encouragement and continued support have made this year one of our most exciting yet, and I am so grateful to have this community alongside me.
I am so excited for what lies ahead this year, for my version of Winter 2026 to debut, and to continue delivering collections that inspire uniqueness, bring joy, and become treasured pieces in your wardrobe! ✨
Love,
Lucia x
17/06/2026
Details, details, details ✨
Always simple and forever feminine. That has always been our signature and we wouldn’t have it any other way!
Shop our signature styles on www.shoplucia.co.za 💕
15/06/2026
There are quite a few of you who own this combination and honestly… it’s so fab paired together! 🐆
Our sleeveless Leopard London Top paired with our Khaki & Cream London Pant creates the perfect balance of bold and subtle all at once. Such a chic and effortless look that still feels elevated and put together!
www.shoplucia.co.za
14/06/2026
Swipe left to see all our leopard print styles from the season 🐆✨
We have only a few left in stock! If you own any of these pieces, and we know many of you do 💋 let us know in the comments which one has been your favourite! 🌸
12/06/2026
Your reviews truly mean the world to us and this is just two of them… ✨
Our dear customer Samantha had the kindest things to say about her Lucia pieces and we are so incredibly grateful to have her as part of our community! Knowing that you wear and love your pieces season after season honestly means everything and more. Thank you!💕
Every metre of fabric matters when you’re a small business…💕♻️
For years, I’ve repurposed our fabric offcuts into one-of-a-kind pieces, accessories and scrunchies because these beautiful fabrics are far too special to go to waste.
If you’ve been with Lucia for a while, you may remember some of the little accessories and limited-edition pieces we’ve created from our leftover fabrics over the years.
And as a small thank you for supporting Lucia, every order will now include a complimentary scrunchie while stocks last. ✨
The accessory bags won’t be available online just yet. For now, we’re keeping them aside as special gifts for our returning loyal customers.
A small step towards reducing waste and making the most of every beautiful fabric that comes through our doors.
08/06/2026
Nothing brightens up an outfit quite like our Baby Yellow London Top…✨
Feminine, flattering and one of those pieces that instantly makes you feel put together. The subtle texture featured on this fabric keeps this look so soft and feminine! We only have a few left online and once sold out, this style will not be restocked.
Shop now on www.shoplucia.co.za ✨
After months of planning, sourcing, refining, and perfecting… I’m finally sharing a first look at the fabrics behind our newest collection launching on Friday, June 26th…🐚🍋🌞🦢
Inspired by the ocean, the sun and the essence of femininity, this collection brings together exclusive European prints and unique fabrics that feel incredibly special. I cannot wait to start sharing more in the course of the next three weeks with you.
I’d love to know which fabric is your favourite so far! Your feedback and thoughts help shape Lucia and allow me to continue to build and grow this brand for you all!💕
Lucia x
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Morningside