FreeStyle Marketing
FreeStyle Marketing offers affordable, custom marketing plans for small businesses across Kansas.
đ Pepsi just stole Cokeâs mascot.
No reallyâthe polar bear just did a blind taste test⌠and chose Pepsi. đ˛
This yearâs Super Bowl ad wasnât just flashyâit was strategic. Why?
Because it didnât attack CokeâŚ
It attacked certainty.
Let me break it down:
In small towns (just like big brands), people stick with what they know.
You donât just drink Coke.
You are a Coke person.
Thatâs loyalty. Itâs emotional. Itâs habit.
But taste? Thatâs an experience.
So what did Pepsi do? They took the label off. They invited the viewer to question their own assumptions.
And hereâs the brilliance:
They didnât say, âYouâre wrong for liking Coke.â
They said, âWhat if your preference is just⌠routine?â
đ Thatâs how you open a door.
⸝
đĄ What does this mean for small-town businesses like yours?
You donât have to bash your competition.
You donât need to shout louder.
You just need to help your customer rethink what they actually need.
âĄď¸ Are they going with a bigger company out of habit?
âĄď¸ Have they ever truly compared your service, your quality, your values?
Invite them to remove the label.
Let your brand speak for itselfâand win them over through experience.
Now thatâs a Super Bowl-worthy move. đ
12/29/2025
đ⨠Happy New Year from FreeStyle Marketing! â¨đ
As we welcome 2026, weâre taking a moment to reflect:
What was your biggest win in 2025?
At FreeStyle Marketing, 2025 brought new clients, big projects, creative breakthroughsâand most importantly, continued partnerships with small businesses and nonprofits that inspire us daily. Weâre beyond grateful.
So before we dive into goal-setting and fresh starts, we want to hear from you:
What was YOUR biggest win this year? Drop it below and letâs celebrate together!
12/15/2025
đ⨠Holiday Hours Reminder! â¨đ
The holidays are right around the cornerâwhich means itâs time to update your business hours across ALL platforms! â°
âď¸ Google Business Profile
âď¸ Website
âď¸ Social Media
Keeping your hours up to date helps customers know exactly when youâre open and avoids confusion (or missed sales!).
Whether you're closing early, staying open late, or taking a few well-deserved days offâmake sure your online presence reflects it! đ
12/01/2025
đď¸đ Is your Google Business Profile ready for the holiday hustle?
Before the rush hits, check these boxes to make sure your business shines online during the busiest shopping season of the year! From updating your holiday hours to uploading festive product photos and responding to customer reviewsâthese small steps make a BIG difference.
âď¸ Holiday hours?
âď¸ Seasonal promotions?
âď¸ Gift wrap & delivery options listed?
âď¸ Holiday product photos uploaded?
Rate your holiday readiness and make sure you're not leaving any clicksâor customersâon the table!
Dawson Jewelers Diamond Destination Store! Custom designed bridals, jewelry, jewelry repair and appraisals. SERVICE AFTER THE SALE!
07/29/2025
Whatâs in the envelope? Youâll have to bid to find out!
Weâre thrilled to donate TWO exclusive Mystery Envelopes to the United Way of Central Kansas kickoff event! Each one is packed with hidden experiences and local treasuresâincluding relaxation, wine, dinner, entertainment, and more đđˇđŹ
Proud to support the United Way's mission and add a little intrigue to this incredible event!
07/10/2025
Five years ago this fall, I took a leap of faithâleaving my full-time job to pursue FreeStyle Marketing full time. What started as a side hustle working with a few incredible clients turned into a dream career fueled by passion, community, and purpose.
I started this business with two big goals:
1ď¸âŁ To make quality marketing accessible to local businesses and nonprofits of all sizes.
2ď¸âŁ To be at home raising my children while still pursuing work I love.
Along the way, Iâve had the privilege of supporting causes close to my heartâ including the United Way of Central Kansas, where my husband and I were honored to serve as Co-Chairs last year. Today, I was incredibly humbled to accept the Business Leadership Award.
This journey wouldnât be possible without the support of my amazing family, clients, and community. Thank you for allowing me to do what I love, every single day.
06/13/2025
⨠Just launched! ⨠FreeStyle Marketing is proud to unveil the brand new website for Black Walnut Event Venue!
This beautifully restored space deserved an online presence thatâs just as elegant and invitingâand now it has one. From showcasing past events to helping future guests book their dream celebration, the new site makes it easy to fall in love with Black Walnut.
Whether you're planning a wedding, reunion, or special event, check out the new site and see what this one-of-a-kind venue has to offer!
www.blackwalnutvenue.net
Just wrapped up a fresh new website refresh for Housing Opportunities! đĄâ¨ The site is now modern, clean, and easier than ever to navigateâmaking it simple for individuals and families to explore housing options across Central & Western Kansas. Proud to help bring their mission to life online!
Check it out --> www.housingopportunities.net
Just launched the brand new website for the Ellinwood Underground! đŻď¸â¨ From the underground tunnels to the woman who saved them, this site now captures the fascinating stories and rich history that make Ellinwoodâs underground world so unique. I loved bringing this one to lifeâgo explore the past like never before!
www.ellinwoodunderground.com
02/09/2025
Ever wonder how many eyes you could capture for the price of an $8 million, 30-second Super Bowl ad? While that traditional spot might reach an estimated 100 million viewers once, hereâs how the numbers could stack up on digital platforms with the same budget:
Facebook: Assuming an average CPM (cost per 1,000 impressions) of around $8, your $8 million spend can buy roughly 1 billion impressions.
YouTube: With a slightly higher CPM of about $10, you could secure approximately 800 million impressions.
Google Ads (Display): At a lower CPM of around $3, you might even reach nearly 2.7 billion impressions!
Digital marketing efforts provide small businesses with budget flexibility and a robust reach. Plus, with digital, you gain real-time targeting, precise engagement metrics, and the flexibility to optimize your campaigns on the fly.
So why do so many companiesâespecially large, successful onesâstill invest in Super Bowl ads? Maybe itâs the allure of that one magical 30-second spotlight, the unbeatable bragging rights, or simply the thrill of being part of a cultural phenomenon that only comes once a year. After all, sometimes you just canât put a price on a little extra hype!
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