SalesFuel

AdMall’s Digital Audit Assists in $65,000 Flooring Retailer Ad Campaign https://salesfuel.com/admalls-digital-audit-assists-in-65000-flooring-retailer-ad-campaign/

AdMall’s Digital Audit Assists in $65,000 Flooring Retailer Ad Campaign How could a multimedia ad campaign raise awareness in a competitive market? Kristen Robinson, account executive at Spectrum Reach, has been using AdMall for seven years and has been a multiple-time Sell Smarter! award winner…

Why Resume Screening Alone No Longer Works in Competitive Sales Hiring https://salesfuel.com/why-resume-screening-no-longer-works-in-competitive-sales/

Why Resume Screening Alone No Longer Works in Competitive Sales Hiring Back in the day, 500 years ago, job seekers used letters of introduction, or resumes, to obtain new positions. Even then, job seekers emphasized the skills and experience they would bring to a new position…

Why Marketing to Generation X Should Be a Priority for Today's Businesses https://salesfuel.com/why-marketing-to-generation-x-should-be-a-priority/

Why Marketing to Generation X Should Be a Priority for Today's Businesses Are your accounts failing to capture business from an audience with plenty of money to spend? Gen Xers account for about 25% of the U.S. adult population, reports AudienceSCAN. But they are smaller in number…

Emerging Trends in Influencer Marketing: What Brands Need to Know https://salesfuel.com/emerging-trends-in-influencer-marketing/

Emerging Trends in Influencer Marketing: What Brands Need to Know How much are your accounts spending on content creators? In one survey by CreatorIQ, the average spend was $2.9M. This spending can generate new interest and leads for marketers. To make the most of this…

Questions to Ask A Customer in Sales to be Successful https://salesfuel.com/sales-questions-to-ask/

Questions to Ask A Customer in Sales to be Successful If there is a secret weapon in the world of B2B sales, it’s knowing the best sales questions to ask. And it’s not about seeking an overwhelming amount of data. It’s more like being a…

AdMall Helps Close $54,000 Multimedia Roofing Ad Campaign https://salesfuel.com/admall-helps-close-54000-multimedia-roofing-ad-campaign/

AdMall Helps Close $54,000 Multimedia Roofing Ad Campaign How to raise awareness using a brand-new multimedia roofing ad campaign? Taylor Lammi, an account executive from Sinclair, had only been selling media for six months when she approached a local business. She wanted to…

How Sales Aptitude Tools Reduce Employee Turnover https://salesfuel.com/how-sales-aptitude-tools-reduce-employee-turnover/

How Sales Aptitude Tools Reduce Employee Turnover What percentage of sales managers use sales skills assessments? Our Voice of the Sales Manager survey reports that it is 45%. At the same time, sales managers are faced with a 30% turnover rate. But…

SMB Marketing Ideas to Attract More Customers in a Competitive Market https://salesfuel.com/smb-marketing-ideas-to-attract-more-customers/

SMB Marketing Ideas to Attract More Customers in a Competitive Market What percentage of small businesses (those with 50 or fewer employees) worry about economic unpredictability? Our B2B BuyerSCAN survey reveals the answer is 28%. There’s little question that most businesses are feeling economic pressure, but…