MSM Inc

To the dads who balance meetings, milestones, soccer practices, and everything in between, we see you.

Fatherhood comes in many forms, and today we’re celebrating the patience, strength, humor, and care that make a difference every day. We're grateful for the fathers and father figures who help shape our MSM family.

Happy Father’s Day! 💙

A decade+ later, we're still honored every time.

MSM has been named to Event Marketer's 2026 Fab 50, recognizing the industry's top exhibit builders.

This recognition belongs to the incredible clients who trust us, the partners who collaborate with us, and the team that shows up every day ready to build something remarkable.

Thank you for being part of the journey. 🖤

✨ Real connections drive real results.

📊 77% of attendees trust a brand more after interacting with it at a live event.
📊 85% of consumers are more likely to buy after experiencing a brand in person.

That's the power of experiential marketing.

When people can engage, interact, and connect with a brand firsthand, it creates something digital alone can't replicate: trust.

What’s the most memorable brand experience you've ever had? 👇

This morning, our team had the opportunity to kick off our annual giving campaign with an inspiring visit from Jaime Saunders, President & CEO of United Way of Greater Rochester and the Finger Lakes, and Gwendolyn Quail, Senior Relationship Manager.

Thank you, Jaime and Gwendolyn, for sharing the impact that local giving has throughout our community and for reminding us how collective action can create meaningful change.

We're proud to support organizations that strengthen the Greater Rochester region and grateful for the opportunity to learn more about the people and programs making a difference every day.

As we begin this year's campaign, we're excited to come together as a team and invest in our local community.

💗 Together, we can make an impact.

Trade shows are more competitive than ever and a standard booth setup is no longer enough to stand out.

In our latest article, we break down how experiential trade show marketing helps brands:
✔ Increase booth traffic
✔ Improve attendee engagement
✔ Create stronger brand recall
✔ Generate more qualified leads

From strategic booth design to immersive brand activations, experiential marketing is changing the way brands connect on the trade show floor.

Read the full article here: https://msmxp.com/experiential-trade-show-marketing/

From Render to Reality. 💡✏️🖥️🍭

Every inch of PIM Brands PIM Brands' 50' x 90' booth at Sweets & Snacks Expo 2026 was designed with intention, and built to impress. From larger-than-life lollipops that stopped attendees in their tracks to private meeting rooms engineered for meaningful conversations, no detail was too small to perfect.

This is what award-winning experience design looks like when creative vision meets flawless ex*****on. 🎯

Proud moment for the MSM team!

Our work for Kenvue at the FIP World Congress of Pharmacy & Pharmaceutical Sciences (Copenhagen 2025) has been selected as a finalist in the ExSys Awards, honoring creativity and innovation in system-based exhibits.

Huge congratulations to everyone involved in bringing this experience to life!

🗳️If you’d like to support us, the People's Choice voting is now open through June 8th: https://exhibitcitynews.com/exsys-awards/

Client: Kenvue
System: beMatrix
Design: MSM Inc.