Kendra Corman
Grab yours at kendracorman.com/aiplaybook Staying top of mind by providing value to your audience is so important.
Ready to make AI your content bestie? 🤖✨ Marketing pro Kendra Corman here with 20+ years of experience & a free AI Content Creation Playbook that'll revolutionize your writing game! I work hard to make sure that you are able to provide relevant, value added information to your audience on a consistent basis. As the founder of H2H Consulting, I found that I couldn't help as many people as I wanted
Scott Abbott was on the IBM Watson team when Watson played Jeopardy, so AI is nothing new to him. His rule of thumb? Keep humans on the front and the back of AI. Hear why on the full Imperfect Marketing episode on YouTube: youtube.com/
Scott Abbott challenges companies cutting costs with AI: take a third of those savings and put it back into upskilling your people. He explains why employers have a responsibility to invest in their teams. Watch the full Imperfect Marketing conversation on YouTube: youtube.com/
Short answer from Elizabeth Henson? 100%, yes. Here's why community quietly fuels the best kind of business growth — the referral kind. Watch the full episode of Imperfect Marketing on YouTube → youtube.com/
Scott Abbott asks the question every employer needs to hear: would you invest in an employee who's 65% of the way there, or let them go? Kendra Corman shares how her marketing students are tackling this exact problem. Catch the full Imperfect Marketing episode on YouTube: youtube.com/
06/11/2026
Would you hire someone who's 65% there and invest in the other 15%... or bail on them entirely?
That question from Scott Abbott stopped us in our tracks on this week's episode of Imperfect Marketing.
Scott has been in tech for nearly four decades, from the early days of the internet at IBM to the Watson Jeopardy team. Now he's on a mission to fuse systems, AI, and good old-fashioned human leadership through his Boss Up Coaching Solution Academy.
We get into:
✅ Why six out of ten employers admit to letting go of recent grads, and who's really responsible
✅ How AI should free us up to become MORE human, not less
✅ Why work-life balance is a myth (hint: try harmony instead)
✅ The one marketing lesson Scott learned after 10,000+ coaching sessions
Whether you're leading a team, building a business, or just trying to figure out where you fit in all this AI talk, this episode delivers.
🎧 Listen wherever you get your podcasts or watch on YouTube: https://youtu.be/5wnC0HMQ3zA
Scott Abbott says the refrain "I can't take care of myself because I'm too busy taking care of others" is just wrong. He explains why self-care is selfless, and how moments build momentum for your personal brand and wellbeing. Watch the full Imperfect Marketing episode on YouTube: youtube.com/
Receptionist getting pricey as your team grows? 💸 Laurent Cohen and I talk about how a small business can put an AI receptionist to work answering calls, booking appointments, and yes, even handling upsells, without any tech wizardry required. Want the how? Watch the full episode on my channel and listen wherever you get your podcasts. youtube.com/
Voice AI is way more than a chatbot that talks. 🤖 Laurent Cohen breaks down how an AI voice agent can actually perceive emotion on a call and stay calm and patient even when a customer is upset (something we humans don't always pull off). Curious? Watch the full episode on my channel and listen wherever you get your podcasts. youtube.com/
Elizabeth Henson shares why "marketing is community and community is marketing" — and how casting a clear vision is what actually pulls people in. It's not about the coffee. It's about the mission. Watch the full episode of Imperfect Marketing on YouTube → youtube.com/
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