Polestar Graphics LLC

Do you have a favorite typeface??🤔 If so, what keeps it in your go to toolbox?

The fonts at @ted! Such a cool experience performing some comedy, music, and poetry on that hallowed red stage earlier this year. Thanks for having me, TED team!

Another beautiful view tonight! Who’s ready for some Beethoven, Halvorsen and Tchaikovsky? ❤️🎶😎 We not only enjoy creating powerful visuals but we love bringing it home with the audio contribution as well!

Yeah, this one’s a head scratcher…but you gotta admire her fearless attitude towards her marketing strategy 😬🤦‍♀️

This is certainly an aggressive marketing technique... 53-year-old Susan Warren broke into a homes just to clean them. She didn't steal a single thing. She just washed the coffee mugs, took out the trash, and vacuumed the carpet. She's now been dubbed the "Cleaning Fairy".

Susan would break in, do a full cleaning service, and then leave a handwritten bill on a napkin with her phone number, demanding $75.

One homeowner said she just "acted like it was normal" when he called her. She told police she was just trying to market her business and was "randomly picking houses" to demonstrate her skills.

One home owner had a 19-year-old daughter at the home sleeping at the time. The daughter said she heard Warren, but assumed her mother had hired a cleaner.

The marketing strategy backfired. She was arrested for burglary. The judge gave her probation, and banned her from cleaning anyone’s house but her own.

Definitely giving props to the Uber creative team on this one! 😎👍

Is football selling food? Damn right it is. But don’t take my word for it Uber Eats is handin’ you the keys this Super Bowl - letting you build your own commercial, just like this one. Open the app, reveal cameos, and make over 1,000 versions to decide for yourself.

What professional adventures are you waiting on “permission” to start?

Some people observe how things have always been done and are satisfied. Others see what’s possible and bring it to life. 😎👍

For my real estate professionals out there, I have been asked what's a good recording app for shooting live video from the front camera of your phone while still allowing you to narrate and record video/audio from the back camera on your phone...for instance, while filming a walkthrough of a property that you might need to film solo but still want to stay on camera as the representative for posting to social media...give this free app a try: https://apps.apple.com/us/app/dualgram/id1474345188

😎👌
For more marketing tips and strategies, feel free to message me directly.

Dualgram

Most breakthroughs look inevitable in hindsight.
They rarely feel that way while you’re earning them.
Before Eugene Cernan became the last human to walk on the Moon, he nearly died during a spacewalk on Gemini 9A. The equipment meant to support his life was slowly sabotaging it. His suit overheated. His visor fogged completely. His heart rate spiked into dangerous territory. The mission objective was abandoned…not because of fear, but because survival became the mission.
What saved him wasn’t heroics.
It was preparation.
Procedures drilled into him through years training as a military aviator until they became instinct, allowing him to move past physical and psychological limits. Training built for failures no simulation fully anticipated. The discipline of his team to keep problem-solving when conditions stopped being forgiving.
Six years later, that same discipline carried him across the lunar surface as commander of Apollo 17. Learn more about this historic crisis that changed an industry and enabled man to walk on the moon at https://polestargraphics.com/.../when-survival-becomes...
In business the same rule applies, especially during growth phases that feel slow, unglamorous, or uncertain.
The systems you build when traction stalls.
The process work no one celebrates.
The repetition that feels invisible at the time.
That’s not wasted effort.
That’s the insurance policy.
Because when momentum disappears—or pressure spikes—you don’t rise to the occasion. You fall back on what you’ve prepared.
And the people who endure are rarely the loudest.
They’re the most ready.
💬 Where are you doing quiet, uncelebrated work in preparation for the new year that you trust will matter later?

Most breakthroughs look inevitable in hindsight.

They rarely feel that way while you’re earning them.

Before Eugene Cernan became the last human to walk on the Moon, he nearly died during a spacewalk on Gemini 9A. The equipment meant to support his life was slowly sabotaging it. His suit overheated. His visor fogged completely. His heart rate spiked into dangerous territory. The mission objective was abandoned…not because of fear, but because survival became the mission.

What saved him wasn’t heroics.

It was preparation.

Procedures drilled into him through years training as a military aviator until they became instinct, allowing him to move past physical and psychological limits. Training built for failures no simulation fully anticipated. The discipline of his team to keep problem-solving when conditions stopped being forgiving.

Six years later, that same discipline carried him across the lunar surface as commander of Apollo 17. Learn more about this historic crisis that changed an industry and enabled man to walk on the moon at https://polestargraphics.com/thought-leadership/f/when-survival-becomes-the-mission

In business the same rule applies, especially during growth phases that feel slow, unglamorous, or uncertain.

The systems you build when traction stalls.

The process work no one celebrates.
The repetition that feels invisible at the time.

That’s not wasted effort.
That’s the insurance policy.

Because when momentum disappears—or pressure spikes—you don’t rise to the occasion. You fall back on what you’ve prepared.

And the people who endure are rarely the loudest.

They’re the most ready.

💬 Where are you doing quiet, uncelebrated work in preparation for the new year that you trust will matter later?