Chain Store Guide

The Outmarket Series has a new installment.

Your next client has probably already decided who they're going with. It's just not you yet.

The latest piece breaks down why B2B companies that win long-term aren't just better at demand generation, they're better at being known before demand surfaces. And what to actually do about it.
https://hubs.la/Q04fJLdG0

🚀✨ May the 4th Be With You!

In a galaxy full of data… finding the right leads can feel like a mission.

That’s where Arty, CSG’s AI Assistant 🤖 comes in.

🔍 Instantly discover qualified retail & foodservice leads
⚡ Prioritize opportunities with precision
🎯 Spend less time searching, and more time closing

This May the 4th, let the Force guide your sales strategy and put smarter data to work for you.

Because when you have the right insights… the results are out of this world 🌌

👉 Ready to power up your pipeline? Let Arty lead the way.
https://hubs.la/Q04fllxy0

The new installment in our Outmarket Series is live.

Outmarket: Find One Great Customer. Then Find a Hundred More Like Them.

Most B2B teams know their targeting could be sharper. What holds them back is not knowing clearly enough who their best customers actually are — and not having the data to find more of them.

This article breaks down how to fix that. Start with what you already have. Build the profile. Find the match.

https://hubs.la/Q04f48740

The 25% off sale ends tonight. CSG LeadSearch gives your team direct access to verified retail and foodservice decision-makers. No export limits. No email credit systems. No waiting. Use code RIGHTDATA25 at checkout before midnight or reply to this email before 5pm EST to redeem with an Account Manager. Claim 25% off now. https://hubs.la/Q04d-CGD0

⏰ Last chance. 25% off CSG LeadSearch ends April 30 at midnight.

We understand that budgets are tight right now. That's exactly why we created this offer.
Get direct access to verified retail and foodservice decision-makers with no export limits, no credit systems, and no guessing.

Use code RIGHTDATA25 at checkout or contact an Account Manager today. This offer disappears at midnight.

🔗 https://hubs.la/Q04dSkGd0

The market didn't pause for Q1 to end.

Since January, chains have closed, relocated, rebranded, and expanded, often quietly, often fast. Trade areas have shifted. The competitive footprint looks different than it did 90 days ago.

Teams still working from Q1 data are navigating a map that no longer matches the territory.

CSG tracks 700,000+ retail and foodservice store locations, refreshed every 30 to 90 days, so your team always knows what moved, what opened, and what closed.

If you want to see what shifted in your segment since Q1, we'll walk you through it.

👉 Schedule a call or request a quote https://hubs.la/Q04dP74z0

🎤 The Michael biopic proved what we already know. The right data changes everything.

$97 million in one weekend. Know why? They knew exactly who would show up — 61% female, 66% over 25. That's not luck. That's intelligence.
Your next deal is out there right now. The question is whether your data is good enough to find it.

CSG LeadSearch gives your sales team direct access to verified retail and foodservice decision-makers with no export limits, no credit systems, and no guessing.
For 3 days only, invest in the data that pays for itself.

25% off any CSG LeadSearch subscription, April 28 through 30. Use code RIGHTDATA25 at checkout or contact an Account Manager to claim your discount.

Don't let your competitors get there first.
🔗https://hubs.la/Q04dLJdC0

Budgets are tight. Deals are stalling. Sound familiar?

The good news: buyers have not disappeared. They are just more selective. And the reps who keep prospecting while everyone else pulls back are the ones who come out ahead.

Our latest Outmarket article covers six practical strategies for selling when nobody wants to spend, backed by current data on tariffs, data decay, and buyer behavior in 2026.

There is also a free Down-Market Prospecting Checklist you can download and use before your next outreach push.

Read the full article and grab the checklist here: https://hubs.la/Q04d6fBQ0

We just launched the Outmarket Series.

It's a new content series from Chain Store Guide built for B2B companies that want to gain ground while everyone else pulls back. Each article takes on a real challenge and breaks down how to turn it into a competitive advantage by strengthening your marketing strategies when it matters most.

The debut article is Outmarket: Through Inflation.

37% of B2B marketers were asked to cut budgets in 2026. Most companies are retreating. But the research shows the 9% that come out of downturns stronger did the opposite.

Find out what they did differently.

https://hubs.la/Q04cBgff0

Check out CSG's Through the Years series. We are breaking down past decades regarding how , , and sales have evolved over time.

Through the Years: The 1950’s and The Golden Age - Newsroom - Chain Store Guide The 1950’s ushered in a golden age for America. With The Great Depression and World War II firmly in the rearview, it was finally time to enjoy the life that so many had suffered and fought for. This new decade … ↓ Read the rest of this entry...