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Instagram Stories Sends A Clear Message To Digital Marketers 08/04/2016

Ready to give this a try too!

Instagram Stories Sends A Clear Message To Digital Marketers Instagram took aim at Snapchat with the launch of its Stories platform, which allows users to post photos and videos that disappear after 24 hours. The news should light a fire under brands that have yet to embrace ‘ephemeral marketing’. As Instagram has evolved into the place to post highly stylize...

Facebook's new multilingual composer lets you post in several languages at once 08/03/2016

I don't know what to think about this.

Facebook's new multilingual composer lets you post in several languages at once You'll soon be able to post on Facebook in multiple languages using a new automatic translation feature, the company said today. The "multilingual composer," as the feature is called, allows you to...

Secrets of Succeeding at Visual Marketing on Instagram, Pinterest and YouTube 05/18/2015

"Brands increasingly find that their customers crave visual content, as evidenced by the popularity of social platforms such as Instagram, Pinterest and YouTube."

Secrets of Succeeding at Visual Marketing on Instagram, Pinterest and YouTube A study of the most successful brands at using photos and videos reveals small companies can do all the same things.

5 most effective B2B marketing strategies for 2015 | Blogbigtime 05/18/2015

"So the trick here is that you should not try to keep changing the strategies on which you are working. You should have a set of tactics that suits the current environment while the basic strategy remains the same."

5 most effective B2B marketing strategies for 2015 | Blogbigtime The task of a B2B marketer has become really complex with the dawn of the Social Media. It has come out as a potentially rich platform for B2B marketing and every B2B marketer wants to make the best use of it.

Don’t Sleep on Content Marketing 05/08/2015

"It’s now harder than ever to cut through the noise, especially online."

Don’t Sleep on Content Marketing Many companies have hired editorial staffers in recent years to write content for their blogs and be their voices on social media. Now, some are going further by building full-blown media properties of their own.Take startup mattress brand Casper, for example. The company is currently hiring journal…

3 ways small businesses can use video marketing 04/03/2015

Keep in mind: make it SHORT!

3 ways small businesses can use video marketing Videos are inexpensive to produce and central to a small business' marketing efforts

Photos 03/27/2015

You can leave this to us.

How Your Small Business Can Use Social Media to Boost Sales 03/27/2015

"Shopping online and through mobile devices is the new norm, and the experience has become increasingly more social with platforms such as Facebook and Twitter."

How Your Small Business Can Use Social Media to Boost Sales Five strategies to offer consumers a seamless online purchasing experience.

Why Marketers Must Think 'Personalization' 03/25/2015

"Personalized content talks directly to your target audience and offers the exact solution he/she is looking for."

Why Marketers Must Think 'Personalization' Almost everyone is focused on content these days, creating, curating, and sharing large amounts of it on a daily basis. But how many are succeeding at creating truly engaging content for the masses? Very few. Many marketers might claim to produce terrific content, and maybe they are, but simply chur…

It's Not You, It's Your Story: Why Branding Matters 03/24/2015

"Most entrepreneurs go to market not with a brand, but with an idea—an idea that can be so soulful and personal that it can be challenging to present and explain to others. You think everyone should intrinsically understand it, as you do—but they don’t. And that’s why you need to develop effective brand messaging."

It's Not You, It's Your Story: Why Branding Matters Branding is one of the major pain points for entrepreneurs. On the outside it seems simple, but its core is complex.

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