Action Arrow Media
Helping mom photographers grow their biz with streamlined marketing strategies.
12/01/2023
Itβs time for my last monthly goal check-in for the year! π December is here, and I'm ready to set my intentions for the month ahead. This month, I look forward to...
1. Spending time with family.
2. Making my client's lives easier for the holidays.
3. Bringing back the podcast.
Let me know what your December goals are in the comments below!π
09/21/2023
π Guess what's here, friends?! Our brand new episode is LIVE! ποΈβ¨
In "Unlocking Revenue Streams: Photo Organizing for Photographers," I sit down with the incredible Caroline Guntur, The Swedish Organizer, to talk about a game-changing skill for photographers. π°πΈ
We're diving deep into the world of digital photo organizing, and trust me, Caroline's insights are pure gold! β¨
Jump right in and give it a listen! Let's unlock those new revenue streams together!
09/19/2023
Working with my clients brings me so much joy, which is why I'm thrilled to read reviews like this: "Charlene is kind, patient, and thorough. My community ran smoother with her as the community manager." Thanks so much, Natalie , for sharing your experience!
09/18/2023
Have you ever heard of the compound effect? Itβs the principle that small consistent action over a long period of time has greater impact than big, short-term changes.
I spend 30 minutes on Instagram daily to connect with all of my friends, and followers, and to learn about trends that are happening. I might not post every day, but I'm there supporting and learning from others. Showing up for others every day is so important!
Your turn - what's one thing you do every day to move the needle for your goals?
09/14/2023
I'm thrilled to share that a brand new episode of "The Photographer's Action Plan" has dropped.
Join me as I chat with the incredible photographer Ravin Goyal about his fascinating journey and how he turned his passion into a powerful brand. πΈβ¨
Get ready for insights on embracing challenges, finding creative solutions, and the joy of continuous learning. Don't miss it! ππͺ
Stay tuned for this inspiring conversation!
09/12/2023
I've got something extraordinary lined up for you this Wednesday, September 13th, 2023! ποΈ Join me in a heart-to-heart conversation with the incredibly talented photographer Ravin Goyal.
We're diving into his journey from childhood curiosity to crafting a powerful brand through his lens. From fashion to landscapes, he's painting his world, one frame at a time. ππ
You won't want to miss his insights on embracing challenges, finding creative alternatives, and the joy of learning from every step.
Mark your calendars, and let's discover how to stay flexible in the face of creative challenges and build a brand.
09/12/2023
I didn't see this coming π I was happily learning, bumping around in, and trying to figure out how everything was organized in my less-than-utilized CRM.
Mind you, with how much I used this client management tool (I set it up for a client), you would think that I knew the software backward and forwards. π€« I won't say which one. (BTW, just released a blog post about this.)
Then, one day, my client asked me to help her with her 17hats. As soon as I logged in, I took a look at her dashboard. I was in love! π
The dashboard appealed to my creative aesthetic and my organizational brain. I was hooked! I signed up that day, ditching my old software promptly.
The only time I look back at that old software/ CRM is when I need to get an old asset that I built in the platform. However, I don't think I've been back for years now.
They say things don't always go as planned, but that's not always bad. Sometimes, they end up even better than you imagined! Has there been a time your life took a turn for the unexpected?
09/11/2023
"Can you customize 17hats to my Client Experience and Photography Sessions?" Thatβs a great question β and itβs one I get asked quite often. The answer?
Absolutely, Your client experience and sessions are as unique as yours; I am here to tailor your 17hats to match it perfectly. From inquiry to delivery, I'll ensure your client interaction reflects your business and creates an unforgettable luxury experience.
Have any other questions about our 17hats Audit & Strategy? Drop them below.
09/06/2023
Eek! It's here, it's here! π Today's the day, my friends - our latest podcast episode is officially LIVE! πποΈ
Join me in a chat with the incredible Marcus Svedin as we explore the world of YouTube ads and how they can supercharge your photography business.
Tune in now to discover the secrets behind consistently generating high-quality leads.
Don't miss out - grab your headphones, hit play, and let's level up your marketing game together!
09/05/2023
Why choose 17hats? And why choose nowβ
As someone who enjoys working with photographers, there's nothing more satisfying for me than seeing a burnt-out photographer become relieved, confident, excited, and ultimately happy knowing that their client experience is working for them. 17hats is the platform I use to manage my clients as well as my podcast guests. So I know how incredible it can be to have one place to manage both "businesses" and be able to provide a seamless client experience for everyone. It isn't always easy to balance it all but 17hats lets me breathe and sleep at night knowing that all my ducks are in a row.
So...
I would like to take a moment to acknowledge all the wonderful moms out there who have a passion for photography. Your dedication and enthusiasm do not go unnoticed, and I want you to know that your presence is appreciated. Thank you for being here and sharing your talents with the world.
09/04/2023
Itβs been one of those days where I know I will head down and do the work, even if it is Labor Day. π€£
So, naturally, I need my fave drink within reach!
Water is always my go-to, so you'll see me with a water bottle in hand. π¦ Otherwise, coffee with oat milk has been my latest pick-me-up drink. However, I've already had my first PSL! ππ§‘π₯€.
Comment below with your go-to drink order, and letβs get to work!
09/01/2023
Mark September 5th, 2023, on your calendars! ποΈ
In the upcoming episode (Number 021), we will have an informative chat with the incredible Marcus Svedin. He's spilling the beans on "How to Generate High-Quality Leads with YouTube Ads Consistently"! ππ₯
Marcus, a total rockstar in the digital marketing world, spills the beans on YouTube's untapped potential for photography businesses. π€― Get ready for some mind-blowing insights!
In this episode, you will hear:
β Marcus's journey from being an industrial electrician to entering the world of advertising, starting with Facebook and transitioning to YouTube advertising.
β Insights into the Google Ads platform and how it facilitates YouTube advertising.
β Explanation of the four-part ad structure for creating effective YouTube ads, including the hook, elevator pitch, story, and close.
β Examples of ad scripts and the importance of selling the click in the ad.
β Detailed information on YouTube ad targeting options, including income level filtering, website targeting, search term targeting, and geotargeting.
β How YouTube advertising is ideal for local businesses, including photographers, and specific targeting strategies.
β The ROI (Return on Investment) of YouTube advertising and why it's worth the initial effort.
β The value of optimizing your sales process alongside YouTube advertising.
Stay tuned, folks - this one's going to be epic! Mark your calendars for September 5th, and let's level up your marketing game together.
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1613 W Knox Avenue
Spokane, WA
99205