PatientX
HEALTHCARE MARKETING SPECIALISTS PatientX (formerly 724 | Medical Marketing) is a trusted partner and leader in healthcare marketing.
We gather patient and provider insights using a collaborative model of Big Data, Social Data, and Thick Data driving results for our healthcare partners.
08/07/2026
August is National Ambulatory Surgery Center Month.
ASCs deliver over 60% of all outpatient surgeries in the United States. They move fast, operate lean, and put patient experience at the center of every procedure.
To every ASC team showing up this month: your work matters more than most people realize.
08/05/2026
Acquiring a new patient costs 5 to 7 times more than retaining the one you already have, and most healthcare organizations still spend over 80% of their marketing budget on acquisition.
The patients you've already earned are leaving quietly. No complaint. No exit interview. By the time the numbers reflect it, they've been gone for months.
Retention isn't a loyalty problem. It's a systems problem.
The PatientX Hub was built to fix it.
https://patientxagency.com/
"Listening is leadership. When providers and teams honor the patient's voice, they ignite healing not only for patients but for themselves."
That's the foundation of CONNECT: The Patient's Voice by Michael Winkleman. An Amazon best seller built around what patients actually need from the people who care for them.
Grab your copy here: https://a.co/d/0dNOLmrT
07/28/2026
5 data points about how patients make decisions before they ever contact your practice.
Save this. The next time someone says the website is 'fine,' share it.
Because 'fine' doesn't grow your practice.
The PatientX Score gives you a clearer picture of what's actually happening on your site. https://patientxagency.com/score-preview/
Your patients have a voice. The best providers know how to hear it.
CONNECT: The Patient's Voice is an Amazon best seller written for the people who show up every day and want to do it better.
Grab your copy on Amazon here: https://a.co/d/0dNOLmrT
Three simple changes your website might need right now, and none of them require a full redesign.
Most patient friction is invisible to the provider and obvious to the patient. Those two perspectives rarely meet unless someone's actively looking for the gap.
Our blog walks through exactly what to look for. https://patientxagency.com/optimizing-your-website-for-patient-conversions/
07/21/2026
July is Healthy Vision Month.
In healthcare marketing, the blind spots are often the most expensive ones.
The pages patients leave without engaging. The forms they start and abandon. The moments where they were ready to book, and something stopped them.
Most of those moments go untracked. Not because they don't matter, but because no one's made them visible yet.
The PatientX Score does that. https://patientxagency.com/score-preview/
07/14/2026
July is Social Wellness Month, a reminder that real connection is the foundation of great care.
For healthcare providers, that connection starts long before a patient walks through your door.
It starts when they search your name online.
When they read your reviews.
When they land on your website.
If your digital presence isn't building trust, it may be quietly undoing it.
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111 N Fairfax Avenue
Sioux Falls, SD
57103
Opening Hours
| Monday | 8am - 5pm |
| Tuesday | 8am - 5pm |
| Wednesday | 8am - 5pm |
| Thursday | 8am - 5pm |
| Friday | 8am - 5pm |