Managed By Morgan

Often times when clients get started working with me one of the first things they say is I don't feel like I'm showing up on socials the way I need too or I feel unaligned with all of my content and I have no clue where to even fix it.

Well here's a little bit of tough love, babes...

If you are following everybody else's methods, strategies, and theories you will always fail at attracting clients and feeling aligned in your content.

Not because you don't have everything invested in your business or you aren't meant to be successful but because you simply are trying to fit yourself into a box you were never supposed to be in.

When it comes to the online space we can often find ourselves repeating what someone else said or creating the same content. However there's a big difference in creating content around the same topic and straight up neglecting to build out your own social strategy.

You create your own life and the only rule in entrepreneurship is that you must create a business and build a brand that supports you on the path to your dream life.

I understand you want to have your website finished, your services sorted out, and a stable number of clients. But you want something else...⁠
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All those things are just what you think will make you feel secure in your business. In your mind, once you're booked out, hit a certain cash number, or have the feed, then you'll know you made the right decision in your business.⁠
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Unfortunately, life does not work like that, and neither do your potential clients. Just because you can't see your value right now doesn't mean others don't. You have people in your followers list right now who are just begging to work with you, but your content, time and time again, is falling short.⁠
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Yes, you can wait.. but is it worth missing out on the ideal clients that are waiting for you right now?⁠
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Only you can make that decision, but the people I work with are itching to do things differently than everyone else–they don't give a f**k about fitting in or adhering to rigid standards. In my world, content is about so much more than just creating the "must-have" posts on your IG feed. It's about using your marketing to develop deep, soul connections with your dream clients.

I've spent a lot of time reviewing other people's posts, captions, and stories. Analyzing the posts, the words, and the tone of voice.

I can often walk my clients through creating aligned services, coming up with stalk-worthy captions, and ensuring they feel confident in their selling.

But I challenged myself to think about the ways I invest in my business. What is the driving force that ultimately allows me to say yes?

Honestly, I buy heavily off of emotions and spur-of-the-moment. I've invested by just coming to someone's page and consuming their content. Other times I've been the silent lurker consuming until I couldn't help myself and needed to be in their space.

I've also had different sales convos where someone I had been speaking with for a while offered to hop on a call with me. I ended up working with them for a year and signed back-to-back three times after that.

Even though the examples I just mentioned all seem like totally separate transactions, they all have one thing in common. They had an offer highlight, but most importantly, they challenged my perspective. They offered me a completely different view. I knew I needed them in my space due to their brains, ideas, perspectives, and how they saw things.

I know using Upwork is easy. All you have to do is

- lower your prices

- pitch to multiple people hoping you'll be chosen to interview

- spend money to buy connects because every time you pitch without the guarantee of being chosen it costs you

- Compete against people who are all lowering they're prices all to get a mediocre client who is paying you not enough to even pay for your gas

I mean this with love sis! It's time to do something different. I know it seems so much easier than having to deal with your imposter syndrome, low confidence with selling, your abilities, services and Upwork enables you to keep running from yourself.

Here's the hard truth you may find success on Upwork and have great clients but your self-sabotage and feelings of low-self worth will always show up no matter how much money you make, how many clients you have, how many times you change your services or brand because those are not the root of the issue.

I mean if you like it I love it.. But if you're ready for more I'm gonna need you to address the root.

Luckily you don't have to do it alone but with six months of one on one support to dive deeper into your mindset, your content, creating a tailored social strategy, creating aligned services and having a hype-woman ready to challenge you & hype you up all at the same time.

If you're ready come hop in my DMS to have a convo or watch the services highlight in my stories 👀

Owning a business is hard as hell! Let’s be so clear.

It can often feel like there is a million and one things to get done. But it’s not just owning a business it’s maintaining a business.

That requires consistency in social media, posting to your story’s, creating content, checking in with clients, conducting lead engagement, I mean really the list goes on and on.

But there’s is an easier way and no I’m not about to harp all your “pain points” and then tell you working with me is how you achieve that s**t.

But here are actual steps you can take today to change some things in your biz.

Look at your current offers. What is currently taking up most of your time?

How can you change the offer to give you the most flexibility?

Look at your content. Go back to the start of your Instagram journey see what content your audience actually engages with both on storys, graphic posts and reels.

🥂 But most importantly get clear with what you can do to actually help you. It’s your business it doesn’t have to look like everyone else’s.

So don’t be afraid to change s**t that doesn’t feel aligned🥂

Yes I said it, But can we be real for a moment?

Everyone wants they're dream business journey, where your booked out, making 5-10k months, stellar socials and clients who actually show up all within 6 months of starting your business.

However I see so many people using the same strategies, same social templates, same caption format and same things that everyone else is already doing.

SPOILER ALERT WHAT WORKS FOR THEM WILL NOT WORK FOR YOU 👀

Your best and most unique trait is literally your personality, your vibe, your energy you bring to the space. Whatever term you want to call it, You as a whole can not be duplicated.

People can tell when you are trying to make someone else's formula fit your socials. I know it can feel daunting to create your own wave or even just show up as your full self but no one else Is going to do it for you.

There is so much more that goes into building a sustainable brand than just content or socials, you have to believe in your business when it feels like you won't be successful, you have to have an actual personality and some balls (I might add) to show up consistently when everything in you feels like you want to run and you have to be driven by much more than money but have a passion for social media, your clients and the work that you do.

💡If you don't have that please consider if this is truly for you...

You might not want to hear this, but...

👉🏾Things like this almost never work, Can I tell you the hard truth... No one cares about "why they need something"

9 times out of ten if someone is on your page or searching for a va, They know what they are looking for.

💡They know what needs they have, they know what tasks they want outsourced and they will ask you if you offer x services, if they really want to work with you.

I know this goes against everything you've been posting but wait don't scrap all your post yet. What you need is a market research guide and a brand personality check.

If you're ready to finally nail down your brand, have jaw-dropping content and understand your desired client.

👀 You're gonna want in on my offer Content In A Week, Check my Instagram Stories. Only if your ready to stop playing it small in your business!

Wow, What a journey it has been! I wanted to take everyone down memory lane, also let me know in the comments when you became part of the instagram fam!

👉🏾 I think so often we can get caught up on where we are now in business that we forget the steps it takes to get there. For the first 4 months of business I had maybe 2 clients, I was working three jobs, and I wanted to quit my business.

I actually did end up taking a two month break from my business. While those moments were hard, they were all apart of the journey required for me to get to the place in my business where I can now work full-time, have dream clients and step into my offers and the online space, like the leader I am!

👀 I hear all the time from new online service providers "wow, you're feed looks so nice" "How did you start" " you seem so sure of your content"....

Here's the thing, No one has it all figured out. Most of us have routines set in place and make a decision that we're going to give this business our best shot because failure is not an option.

🤫 I invested in coaches and mentors when I barely knew how I was going to survive the next month, I made it my mission to post everyday, I read everything I could and signed up for any free class I could.

So take your time, everything will work out in due time. The journey is to prepare you for the blessing, enjoy the ride.

🙌🏾 If it is meant to be, it will be. So I ask you, Are you going to give it your all or are you going to stop when it gets hard and wonder what would've been if you continued?

Yep that’s right! The 3 day content event is here! Want to come on my content planning journey for October?

I’ve got you, you’ll receive a front row seat to behind the scenes of my content planning process.

You’ll see the ins and outs on how I plan my video content (reels and stories), how I create content ideas, my captions, hashtag list, audio research and much more!

The content planning process you didn’t know you needed! I’m so excited to take you deeper into my brain if content! Join me Sep 28-30 to plan my Oct content, also see a sneak peak of an upcoming offer coming soon!

Are you in, Dm me or comment close friends to add you to the content fam!

I’m waiting for you and I’ll see you Wednesday🤍