Vantive Consulting

Vantive Consulting can help your business by providing the best practices of the Fortune 500 in Marketing, Sales Funnel, Financial, Profit Mapping, and Digital Transformation. Vantive’s services function as a business performance catalyst igniting your company’s bottom-line.

We use Business Intelligence (BI) and Data Analytics to laser focus on revenue, expenses, and profit, producing great results. Please contact us for a free one-hour consultation for your business.

Please contact us for a no-charge one hour consultation, [email protected]

Vantive Consulting LLC: Brand Statement

Vantive delivers to small businesses expert advice on best practices, as well as recommendations leading to rapid business process improvement, in areas of profitability, operations, and market success. We partner with data analytics, digital marketing, and financial companies to make business improvement happen.

Our expert advice draws a bright line, between the numbers that are vital to the health and success of your small business, and the flood of less useful data swirling around your business. We promise to create actionable business insights leading to your increased competitive advantage.

Our solutions are guided by what your data tells us. We guarantee to deliver real solutions. We are full-service problem solvers and business improvement experts.

WHAT IS MARKETING?

The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.
The aim of marketing is to make selling superfluous.
– Peter Drucker

THE ROLE OF AN INTERIM CHIEF MARKETING OFFICER (ICMO)

Duties, include:- setting strategic objectives for the enterprise, - coordinating all firm-wide marketing initiatives, - utilizing proven internal and external marketing management techniques, and- developing branding strategies. Managing the day-to-day operations of the Marketing department, including the supervision of its employees.

WEBSITE - UNDER CONSTRUCTION

www.vantiveconsulting.com

Vantive Consulting — Coming Soon>

DIGITAL MARKETING FOR SMALL BUSINESS

Digital marketing is marketing that uses digital technology or digital media; it allows you to specifically target your messages and measure the effect of your message. Digital marketing covers a wide range of marketing methodologies, including social media marketing, search engine optimization and marketing, display advertising, email marketing, and content marketing. Alternatively, digital can be organized into the underlying platforms, like Facebook, Instagram, Twitter, YouTube, LinkedIn, etc. Here is a breakout of the digital marketing methodologies:

* Social media marketing (SMM) is marketing in social media channels, like Facebook, Instagram, Twitter, and others.
* Another form of digital marketing is search engine optimization and search engine marketing (SEO and SEM).
* Search engine marketing or advertising, on the other hand, is focused on advertising associated with certain keywords.
* Another form of digital marketing is display advertising.
* Email marketing is also an important component of digital marketing.
* Content marketing is another form of digital marketing.
* Certain other digital approaches don't fall neatly in the above categories; they are more of a blend of the different techniques.

Summary: In a digital marketing campaign, you can combine social media marketing with other campaigns to produce a comprehensive solution for your small business.

FACEBOOK MARKETING FOR SMALL BUSINESS

Facebook ads can be a powerful marketing tool for your small business.

This tool permits simple measurement and the ability to target based on laser focused custom audiences. Facebook ads can be the difference maker—to help you cut through the noise, reach your customers, and grow your small business.

VANTIVE CONSULTING FOR SMALL BUSINESS

I launched Vantive Consulting to effectively deliver management, public policy, and marketing advising to small businesses.

After 35 years of professional experience with leading organizations, including IBM and the US State Department, I believe I'm uniquely prepared to help clients grow in the fast-changing global economy.

Jack K. Dulberger, Principal