NextRow Digital

Today, NextRow observes Memorial Day.
We're grateful for the freedoms that let our team build, create, and serve our customers.

We also recognize what those freedoms cost. Memorial Day is set aside to honor the U.S. service members who gave their lives in defense of our country, and the families who still carry that loss. To those who served and never returned, and to the loved ones who remember them: Thank You.

She taught customer experience before it had a name.
Happy Mother’s Day!

They said attribution was working.

Within 40 minutes later, we found 4 quiet leaks:

• Lead-to-contact attribution drop
• Sync errors aging out
• Dark-social influence missing
• Channel logic inflating results

The dashboard wasn’t broken.

The handoffs were leaking.

If your attribution model feels “mostly fine,” DM me “AUDIT” and I’ll share what to check first.

Honoring women shaping the future every day.

🇺🇸 Happy 4th of July from all of us at NextRow!

Wishing you a day filled with fun and fireworks.

Pharma & healthcare marketers: Turn every interaction into impact with Adobe Target. Run A/B & multivariate tests, power AI-driven personalization, and launch compliant patient journeys with NextRow’s certified experts.

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Adobe Target for Healthcare Boost patient engagement and deliver personalized experiences with NextRow Digital's Adobe Target consulting for pharma and healthcare. Discover seamless integration and strategic implementation solutions.

GenAI redefining how marketers use platforms like Adobe Marketo.

From auto-generating nurture journeys to streamlining asset creation, GenAI is helping marketing teams:
✅ Respond faster to buyer signals
✅ Personalize at scale — with less manual work
✅ Improve campaign ROI through intelligent automation

Our latest blog breaks down 5 practical GenAI applications inside Marketo Engage and how teams are already putting them to work.

👉 Read now: https://hubs.li/Q03srgJZ0

GenAI Supercharges Adobe Marketo Engage Adobe is shipping generative-AI (GenAI) innovations at a dizzying clip—and […]

🚨 LIVE WEBINAR | June 5 @ 1 PM CST 🚨
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• How to connect siloed workflows
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Have you done a fit analysis for Adobe Customer Journey Analytics?

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