Ibelieveinswordfish
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Motion Design for UX & Marketing Hi. We’re Swordfish, a motion design studio based in San Francisco. When you need to move something, we’re here to help.
Our team of directors, designers, animators, and technologists work with direct clients and ad agencies to design memorable pictures in motion. We are fearless storytellers, focused motion design innovators, and forward-thinking marketing professionals.
10/31/2024
Happy HallowDean!
10/27/2023
Some topics should frequently be revisited. Which is why, today, we celebrate our very own Eddy Katt and her work on the short, animated, documentary film “Reeducated”, which used immersive technology for a unique experience into China’s detention camps of Uyghurs and other minorities in Xinjiang.
Reeducated was released in 2021, but it is still every bit as powerful today, as it was then.
If you’ve not yet seen this highly acclaimed animated short, you can watch the Emmy and Peabody Award winning film at the link below.
Inside Xinjiang’s Secret Detention Camps (360/VR) | Reeducated | The New Yorker Survival stories from three former prisoners who were detained in a Chinese “reëducation” camp.
10/04/2023
We're so proud to be recognized by Maxon for our recently completed large-format ceiling display experiences designed for MSC Cruises: Europa and Euribia.
The article is a good read and shares details of the assignment scope, along with our approach, process, and workflow.
https://www.maxon.net/en/article/art-at-sea-in-3d
Art at Sea in 3D How iBelieveInSwordfish used Maxon One to create stunning, animated content for the LED ceilings of two state-of-the-art MSC cruise ships.
another clip of rendered ambient art created for MSC Cruises aboard the . This clip is from the Shimmering Light series. Underwater dreamscapes pierced by rays of light reveal schooling and flocking sea creatures.
These ambient, aquatic animations are designed to run in 10 minute loops on large-format floor-to-ceiling displays.
– This piece was created for our Nebula series, which is featured inside the MSC Cruises retail store aboard the .
These ambient, celestial animations are designed to run in 10 minute loops on large-format floor-to-ceiling displays.
– More rendered ambient art created for the . This clip is taken from the Ribbon series. Organic petals flow and shape-shift like fabric. These ambient animations run in 10 minute loops on large-format ceiling-to-floor displays.
Shown here cropped and sped up at 5x. Fun fact: The MSC Cruises Euribia can host over 6300 passengers. Add the crew of over 1700, and you've got a floating city of more than 8000 people!
08/17/2023
: More experimental, and super impressive, world-building from IBelieveInSwordfish resident motion wizard Anthony Abbott. Exploring the boundaries of what's possible in Cinema4D. Rendered via Octane.
Maxon
: iBelieveInSwordfish animation wizards Jenn Emberly and Fred Lewis give us a hint of their workflow while creating schooling whales for a ceiling shown aboard the MSC Europa.
https://www.ibelieveinswordfish.com/work/msc-europa
-- This one's a favorite. A nice clean minimalist aesthetic, that highlights the awesome adaptability of familiar product.
We hope you enjoy some macro magic featuring GoPro
07/26/2023
: Inspired by our recent work for , iBelieveInSwordfish resident motion artist and all-round wizard Anthony Abbott shares some world-building results using Maxon Cinema4D/Octane:
"Planet Mojo was all Houdini, but I always wondered if similar workflows could be achieved in C4D. It turns out, they can!"
https://www.ibelieveinswordfish.com/work/planet-mojo
https://www.instagram.com/p/Cu2aK5rPOq8/
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818 Fifth Avenue Suite 300
San Rafael, CA
94901
Opening Hours
| Monday | 9:30am - 6:30pm |
| Tuesday | 9:30am - 6:30pm |
| Wednesday | 9:30am - 6:30pm |
| Thursday | 9:30am - 6:30pm |
| Friday | 9:30am - 6:30pm |