5Points Creative

We know we're a day late, but we didn't miss Father's Day, we just took the scenic route.😉🤣

This Father's Day, we asked our 5PC dads to share their favorite dad jokes. From last minute pick-ups to dedicated PTO members, these dads show up and show out whether in the office or at home. We appreciate everything they do! Happy Father's Day!💙

In observance of Juneteenth, our office will be closed as we honor and celebrate this important moment in history.
If you're looking for ways to celebrate the day, we recommend:
-Supporting Black-owned businesses
-Learning about the history and significance of Juneteenth
-Reading books or watching documentaries about Black stories and experiences
-Attending a local celebration or festival
While these are meaningful ways to celebrate Juneteenth, they're also great practices to carry with us year-round. Let’s carry on the celebration!!

Not sure about how to take your brand to the next level? Visit the resources on our website.

Our website features a range of resources, including valuable insights from our team members and founder, as well as our library of e-books.

If you are looking to refine your marketing strategies, access our tools at https://www.5pointscreative.com/

Our Director of Communication, Mike Dame, represented 5Points Creative during the Greater Williamson Road Area Business Association's Swing for the Green golf tournament at Hunting Hills Country Club on June 5. We were proud to sponsor and participate in the event, and enjoyed connecting with many outstanding local business owners, community leaders, and fellow golfers from the Williamson Road area.

Pictured left to right: Steve Baker, Mike Dame, Graham Evan, and Andrea Altus

Behind the scenes with Reid's Fine Furnishings!🎬
The 5Points Creative team, alongside Stu Maxey, captured stunning footage of Reid’s Fine Furnishings’ showroom. When a brand has a story this rich, we’re proud to help showcase it.
From crafting visual stories to highlighting a brand’s strengths, we aim to produce work that reflects the excellence of your brand—wherever you may be.💜

We’re all busy. Deadlines, emails, to-do lists…
But what if better communication, and better relationships, started with one simple shift: focusing less on ourselves and more on others?

Bruce C. Bryan's latest B2Seed explores how to establish meaningful connections through a shift in perspective and a little bit of empathy. For more insights like these, head to our website, https://www.5pointscreative.com/insights

Everyone, meet our new intern, Ellie Meleri!

She has been doing a wonderful job assisting our web developers, Adam Thompson and Dan Bryan, with creating websites and web pages. Ellie is currently attending Arizona State University, where she is studying Graphic Information Technology with a focus on User Experience.

In her free time, she enjoys learning about art history and spending time with her dog, Chloe. We’re so happy to have you on the team, Ellie! 💜

AI has change the search engine game!

In his latest blog, Grayson Odham breaks down The AI Search Equity Gap and why visibility in 2026 isn’t about ranking #1 anymore, it’s about becoming the source AI trusts. AI is answering the questions now—but is it answering with your brand, or without it?

Head to the link in our bio to discovery how your brand can become the source AI can trust the most. https://www.5pointscreative.com/blog/the-ai-search-equity-gap-who-wins-in-the-era-of-ai-answers

We’re honored to receive six 2026 Communicator Awards, recognizing excellence across marketing, digital, and creative communications. Our 2026 awards include🏆:

• Idaho Fire Chiefs Association Volunteer Firefighter Recruitment Campaign — Excellence (Marketing Effectiveness: Nonprofit)
• Valley Metro - Roanoke Electric Bus Wraps — Distinction (Out-of-Home & Environmental: Use of Graphics)
• Valley Metro Website — Distinction (Websites: Government)
• Good Samaritan Hospice Archive Community Report — Distinction (Design & Print: Nonprofit)
• Meridian Trust Federal Credit Union Brand Video — Distinction (Film & Video: Financial Services)
• Ridge View Bank Advisory Board Commercials — Distinction (Film & Video: Financial Services)

With 28 Communicator Awards over 17 years, our focus remains on delivering thoughtful strategy, strong creative, and measurable results. Congratulations to our team and clients who made this possible.

With nearly six decades of service in Southwest Virginia, F+W Real Estate Group has built a reputation as a trusted, full‑service real estate firm specializing in residential, commercial, and facility management.
We’re honored to partner with such a trusted and respected organization and grateful for the opportunity to support the incredible work they continue to do in our community.