OWL Research Partners

Despite the lingering economic uncertainty, there are many opportunities brands can take to reach consumers. In partnership with OWL Research Partners, we have gathered a list of different approaches brands can utilize to interact with consumers during these times. Read the article below to learn more.

https://bit.ly/3X0sVFz

It’s official! OWL Research Partners is proud to announce that we were granted COBID certification as a Women Business Enterprise (WBE) and Emerging Small Business (ESB) from Business Oregon!

New office. New year. New projects. Hoot, hoot!

Will the Echo get the last laugh? Check out our new research into how the Amazon Echo can stay ahead of the pack in the smart speaker market.

Competitive Investigation: Amazon Echo | OWL Research Partners | Portland, OR In the smart speaker market, it is important to understand the dynamics that are shaping a market but remain outside of any one competitor’s control.

We did some research: Tesla has a compelling brand story, but narratives are beginning to emerge that could pose a challenge. http://www.owlresearchpartners.com/single-post/2017/04/27/Evaluating-Brand-Storytelling-with-the-Narrative-Explorer

Evaluating Brand Storytelling with the Narrative Explorer | OWL Research Partners | Portland, OR Evaluating brands through the lens of media narratives provides insights into potential gaps in corporate messaging

Happy !

Happy !

How can companies thrive in smart cities? We looked into it:

OWL Perspectives on... Smart Cities | owlresearchpartners In the 2000’s, there was massive investment in the alternative energy economy. Spiking interest in this sector was attributed to scientific consensus about the ...

Jake the Alligator Man appointed to head FCC! Or, how to combat fake news & misinformation.

Combatting Fake News & Misinformation | owlresearchpartners Confusion in a Post-Truth World Closing on a year in which misinformation frequently trumped fact and “Post Truth” landed in the Oxford Dictionary, discussions

OWL Perspectives On...Diabetes | owlresearchpartners The social and economic burden of diabetes is significant, currently accounting for roughly one fifth of the U.S. healthcare spend. Yet the disease continues to...

Hoot hoot!