Studio Butch
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Studio Butch is a creative studio based in Portland, Oregon focused on designing inspiring commercial spaces.
Our experience brings a unique combination of branding, interiors, art direction, project management and event design which funnels into our sweet spot, somewhere between logic and magic: crafting beautiful spaces that tell a story and get your brand noticed.
05/06/2026
Glow & Go. Literally.
Inside the tunnels, guests moved through Fenty Beauty’s 3-step glow routine in motion - a fully immersive experience designed to keep up with you.
No standing still. No skipping steps. Just glow.
📸:
From first step to final glow.
Away x Fenty Glow & Go transformed Domino Park into a moving beauty experience - blending bold scale, immersive design, and hands-on moments into one seamless journey with moving walkways and runway vibes.
This is what happens when brands move together.
Photo:
04/28/2026
Definitely not fitting in the overhead bin.
For Away x Fenty Glow & Go, we took over Domino Park with a 22’ lavender haze inflatable suitcase (yes, really), two 30’ immersive tunnels, and moving walkways designed to carry you through the experience.
Part spectacle. Part journey. All built to stop you in your tracks.
📸:
04/24/2026
One category?
We’d never be such a limited host.
This is Sweet Spots.
No. 3 — We Breathe Hospitality.
In the welcome.
The details. The downtime.
In the moments that invite you to stay a little longer.
We look beyond the category—pulling inspiration from across industries to create something unexpected. Because the best ideas don’t come from hospitality alone.
Part experience, part concierge—always designed to make you feel at home.
04/20/2026
Specialize in one industry?
Nah.
We’d rather understand them all.
This is Sweet Spots.
No. 2 - We Speak Sport.
In the rhythm.
The roar. The ritual.
In the moments before the whistle.
We look beyond the category - pulling inspiration from across industries to create something unexpected. Because the best ideas don’t come from sport alone.
Built for energy. Designed to unite.
04/16/2026
People always ask about our niche.
But we’ve never believed in just one.
We collect industries like Infinity Stones.
This is Sweet Spots.
No. 1 - We Live Travel.
In the in-between moments.
In the waiting. The getting there.
In the window seat.
We look beyond the category - pulling inspiration from across industries to create something unexpected. Because the best ideas don’t come from travel alone.
Built for movement. Designed to linger.
Part workshop, part winter escape.
At the Away Winter Workshop, we turned retail into a hands-on experience — from custom embroidery and hand-painted personalization to swapping wheels and handles, sipping hot cocoa, and sending a “Get Away With Me” postcard to your future travel partner.
Because the best journeys start before you leave.
Just a giant Away bag casually rolling through NYC.
We partnered with and to bring the Big Bag to life — moving through iconic city backdrops and turning everyday streets into unexpected moments.
What we love most?
Strangers stopping to take selfies.
Tourists asking where they could buy it.
New Yorkers doing double takes.
Content is powerful.
But shared memories? Even better.
03/10/2026
The best retail environments don’t stand still.
We originally designed ‘s global fixture system and Soho flagship. Now, we’re evolving it: introducing bold, color-forward fixtures inspired by the pop-ups and visual moments we’ve built together.
Same foundation.
New momentum.
This is what long-term brand partnership looks like in physical space.
The Away Winter Workshop has landed in Williamsburg! Designed to spark joy and drive discovery, the experience invites guests to explore custom handles and wheels, artist-created personalization, a disco-ball holiday tree centerpiece, and a Coco Lounge hang-out complete with hot chocolate and vintage postcard writing. Let’s the jolly holiday vibes commence!
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1920 NW Lovejoy Street
Portland, OR
97209