DPK Public Relations

If your crisis message to employees goes through round after round of approvals, there’s a decent chance it comes out safe and forgettable.

Employees aren’t grading the writing. They’re watching the leadership.

Here’s what we think employees are actually listening for in a crisis (link in comments):

Today, it's been 21 years since I hung a shingle and established DPK Public Relations. I'm a lot more relaxed about it than I used to be LOL. For the 21st anniversary post on Linkedin, I asked Microsoft Image Creator to generate an image in the style of Ansel Adams of PR at 21, and I think the AI was spot on. My advice: Be open. Be truthful. Be authentic. Be humble. Invite scrutiny. Treat storytellers and their audiences with respect. Thank you to everyone that has contributed to my success over these 21 years -- either as partners or clients or storytellers. Know that your support past, present and future means the world.

Great to be able to assist client Marqeta with this fantastic byline article in The Fintech Times.

Fact vs Fiction: Debunking Embedded Finance’s Myths | The Fintech Times Marqeta explores some of the potential benefits of embedded finance and debunks some of the most common myths surrounding the space.

Great to be included in this list of PR influencers!

57 PR Experts You Should Follow on Twitter If you're like me, you like to follow people on Twitter who provide valuable information you can use and learn from. Because this is a PR blog, I thought

News from client First Presbyterian Church of Houston. If you're in the Houston area and know of an early stage or startup nonprofit, encourage them to apply for a piece of the $250,000 prize pie!

First Presbyterian Church of Houston Accepting Applications for Project Flourish Unique program invests social, intellectual, and financial capital in Gospel-minded nonprofit initiatives; $250,000 earmarked for the good of the city and world

We started working with Marqeta earlier this year. We learn a lot just about every day. Here's an example of our content strategy work!

Small brands can launch a payment card in three weeks | Marqeta Blog Marqeta and Productfy partnered to make it easy for small brands to implement a pre-approved white labeled payment card program in just weeks.

This is concerning. University of Washington faculty member Jevin West: "Science is the greatest of human inventions for understanding our world, and it functions remarkably well despite these challenges. Still, scientists compete for eyeballs just as journalists do."

It's not just social media—misinformation can spread in scientific communication too When people think of misinformation, they often focus on popular and social media. But in a paper published April 12 in the Proceedings of the National Academies of Sciences, University of Washington faculty members Jevin West and Carl Bergstrom write that scientific communication—both scientific ...

New article post: The PR Implications of Conspiracy Theories for Private Companies -- https://www.dpkpr.com/articles/the-pr-implications-of-conspiracy-theories-for-private-companies/

News from client PULSE -- Debit Issuer Study Finds E-Commerce and Other Card-Not-Present Debit Transactions Surging - https://www.dpkpr.com/news/card-not-present-debit-transactions-surging/

Client Steve Sievert of PULSE explains to community bankers why debit is more important than ever.

An Inside Look at the Debit Issuer Study – Why Debit Matters More Than Ever Discover the overall importance of debit to community banks as the most-frequent touch point they have in relationships with account holders and the signific...

It is so easy today to create and spread content that appears to be from a legitimate source, but is not, and include legitimate and accurate information, but does the opposite. This article offers some good basics.

Everything PR Pros (and Clients) Need to Know About Deepfakes Another potential threat from deepfakes is the increased likelihood and effectiveness of blackmail and extortion attempts.